Senior Manager, Product Management (MarTech)
Senior Manager, Product Management (MarTech)
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$ 140425 - 229600
1 Vacancy
Job Description
We are looking for aSenior Manager Product Management Marketing Technologyto lead a team of senior and principal product managers across our AI-first MarTech platforms. This leader will be responsible for accelerating our in-house investments across intelligent campaign management advanced customer data platforms and omnichannel orchestration (email SMS push notifications in-app and beyond).
This role reports to theSenior Director Product Managementand will play a key leadership role in scaling the next generation of data and AI-driven customer engagement capabilities.
Position Responsibilities
As a Senior Manager you will:
Define and drive visionand multi-year product strategy for GEICOs in-house Marketing Technology stack AI-powered orchestration tools and campaign intelligence systems
Lead mentor and grow a team ofSenior and Principal Product Managers fostering a strong product culture rooted in data experimentation and business impact
Partner with Engineering Data Science CRM Compliance and Customer Experience teams to ship scalable secure and intelligent marketing capabilities
ChampionAI and machine learning capabilitiessuch as predictive modeling propensity scoring LLM-powered content optimization real-time decisioning and dynamic journey construction
Evolve the internal MarTech stack to supportchannel-agnostic activationacross email SMS push mobile app IVR and future channels
Define OKRs success metrics and analytics frameworks to track platform performance team velocity and business value delivery
Basic Qualifications
Bachelors degree in Marketing Computer Science Engineering or related field
8 years of product management experiencein Marketing Technology with 3 years in people management roles
Deep expertise in building and scaling platforms such as:Marketing Technology Customer Data Platforms (CDPs) Campaign Orchestration Engines Real-time Personalization Systems AI/ML-powered Lifecycle Tools
Experience working closely with Marketing and Growth teams on segmentation targeting attribution and channel activation
Proven track record of deliveringAI-driven marketing solutionsthat measurably improved business performance
Strong leadership communication and cross-functional collaboration skills
Preferred Qualifications
Experience with open-source or cloud-native MarTech solutions (e.g. Segment Braze Iterable Salesforce Marketing Cloud Snowflake)
Familiarity with AI/ML use cases such as churn prediction next-best action copy generation and automated experimentation
Knowledge of data privacy and compliance regulations (GDPR CCPA CAN-SPAM)
Annual Salary
$140425.00 - $229600.00The above annual salary range is a general guideline. Multiple factors are taken into consideration to arrive at the final hourly rate/ annual salary to be offered to the selected candidate. Factors include but are not limited to the scope and responsibilities of the role the selected candidates work experience education and training the work location as well as market and business considerations.
The GEICO Pledge:
Great Company:At GEICO we help our customers through lifes twists and turns. Our mission is to protect people when they need it most and were constantly evolving to stay ahead of their needs.
Were an iconic brand that thrives on innovation exceeding our customers expectations and enabling our collective success. From day one youll take on exciting challenges that help you grow and collaborate with dynamic teams who want to make a positive impact on peoples lives.
Great Careers:We offer a career where you can learn grow and thrive through personalized development programs created with your career and your potential in mind. Youll have access to industry leading training certification assistance career mentorship and coaching with supportive leaders at all levels.
Great Culture:We foster an inclusive culture of shared success rooted in integrity a bias for action and a winning mindset. Grounded by our core values we have an an established culture of caring inclusion and belonging that values different perspectives. Our teams are led by dynamic multi-faceted teams led by supportive leaders driven by performance excellence and unified under a shared purpose.
As part of our culture we also offer employee engagement and recognition programs that reward the positive impact our work makes on the lives of our customers.
Great Rewards:We offer compensation and benefits built to enhance your physical well-being mental and emotional health and financial future.
- Comprehensive Total Rewards program that offers personalized coverage tailor-made for you and your familys overall well-being.
- Financial benefits including market-competitive compensation; a 401K savings plan vested from day one that offers a 6% match; performance and recognition-based incentives; and tuition assistance.
- Access to additional benefits like mental healthcare as well as fertility and adoption assistance.
- Supports flexibility- We provide workplace flexibility as well as our GEICO Flex program which offers the ability to work from anywhere in the US for up to four weeks per year.
The equal employment opportunity policy of the GEICO Companies provides for a fair and equal employment opportunity for all associates and job applicants regardless of race color religious creed national origin ancestry age gender pregnancy sexual orientation gender identity marital status familial status disability or genetic information in compliance with applicable federal state and local law. GEICO hires and promotes individuals solely on the basis of their qualifications for the job to be filled.
GEICO reasonably accommodates qualified individuals with disabilities to enable them to receive equal employment opportunity and/or perform the essential functions of the job unless the accommodation would impose an undue hardship to the Company. This applies to all applicants and associates. GEICO also provides a work environment in which each associate is able to be productive and work to the best of their ability. We do not condone or tolerate an atmosphere of intimidation or harassment. We expect and require the cooperation of all associates in maintaining an atmosphere free from discrimination and harassment with mutual respect by and for all associates and applicants.
Required Experience:
Senior Manager
Employment Type
Full-Time
