Vice President, Integrated Marketing
Vice President, Integrated Marketing
Posted on :
11-06-2025
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1 Vacancy
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Job Description
About us
Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves.
At Highwire we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency we foster an inclusive environment where everyoneregardless of age race/ethnicity size shape gender identity sexual orientation religion and different abilitiescan feel safe celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Our people-first culture is driven by four core values:
Team Empowerment
Growth Mindset
Inclusion Always
Fierce Distinction
Were looking for individuals with big ideas strong opinions and the energy to bring them to life. If you thrive in an environment that values personal accountability high standards and boundless motivation this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.
We are based in San Francisco with offices in New York and Chicago. We are open to hiring in the following states: California Connecticut Florida llinois Massachusetts New JerseyNew York North Carolina Ohio Oregon Pennsylvania Texas Utah Virginia Washington Washington D.C.
Highwire is seeking a dynamic and results-oriented Vice President of Marketing to serve as a key strategic leader and the central point of orchestration for our valued client accounts. In this pivotal role you will be the account glue driving integrated marketing initiatives forward building strong client relationships and ensuring exceptional delivery and client satisfaction. You will work closely with our content creative and social teams to develop and execute impactful campaigns that achieve our clients business objectives.
You will provide strategic guidance and direction to project managers strategists creatives and communications teams ensuring seamless execution and adherence to timelines. Your ability to understand client needs translate them into effective strategies and collaborate across internal teams will be critical to your success.
Key Responsibilities
- Strategic Client Leadership: Serve as the primary strategic point of contact and trusted advisor for assigned key client accounts building and nurturing strong long-term relationships at the marketing leadership level.
- Integrated Campaign Strategy: Develop and champion integrated marketing strategies and full-funnel campaign plans that leverage the best of content creative and social disciplines to achieve client goals with a strong emphasis on building brand awareness and engagement.
- Client Needs & Insights: Collaborate closely with clients to understand their business objectives target audiences and marketing challenges translating these insights into actionable and innovative marketing approaches.
- Creative & Production Liaison: Effectively brief and collaborate with internal content creative (design) and production teams ensuring clear communication of client objectives providing constructive feedback and ensuring timely and on-brand delivery of assets.
- Project Management Oversight: Provide clear direction set priorities and oversee the day-to-day work of an integrated team ensuring projects are well-managed on schedule within budget and aligned with client expectations.
- Performance Monitoring & Optimization: Monitor campaign performance analyze results and provide strategic recommendations for optimization and future initiatives to enhance client outcomes.
- Internal Advocacy: Act as a strong internal advocate for client needs and perspectives ensuring alignment and collaboration across all agency teams involved in the account.
- Process Improvement: Identify opportunities to enhance the efficiency and effectiveness of client workflows and internal processes to improve the overall client experience.
- Contribution to Agency Excellence: Contribute to the development of compelling case studies and potentially assist with award entries to showcase the agencys integrated marketing successes.
Requirements
- Bachelors degree in integrated marketing journalism communications or a related field.
- Minimum of 8-10 years of progressive experience in integrated marketing with a significant focus on client service and account management within an agency environment.
- Proven experience in developing and leading integrated marketing strategies and campaigns with a strong understanding of contents role in driving awareness.
- Experience briefing and collaborating effectively with creative (design) and production teams.
- Demonstrated ability to provide clear direction and effectively guide the work of project managers or similar roles.
- Strong client management and communication skills with the ability to build rapport and trust with marketing-level client contacts.
- Solid understanding of marketing analytics and the ability to interpret data to inform strategic decisions.
- Excellent organizational skills and the ability to manage multiple projects and priorities simultaneously.
- A proactive solutions-oriented mindset with a strong commitment to client success.
Highwire Perks
- Competitive salary
- Merit-based bonuses and promotions
- Hybrid work model to suit your schedule and lifestyle
- Excellent vacation policy including extended break for summer and winter holiday
- Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
- 401K Match
- Medical and dental benefits/ FSA
- Paid Parental Leave
- Commuter Benefit
- Home office equipment stipend
- Growth Mindset Stipend of $100 annually for books exhibitions etc.
- Technology reimbursement
- Wellness benefit
- Donation Match
- Mentorship
- Monthly recognition programs
- Employee referral bonus
- New business referral bonus
- Quarterly Highwire fun events Thanksgiving is our favorite holiday
- Dog friendly work environment
- Extremely supportive nurturing environment with many opportunities for learning and growth
The duties delineated above will vary depending on the needs of each specific account and in no way states or implies that these are the only duties to be performed by this employee. This individual will be required to follow any other instructions and to perform any other duties requested by his or her supervisors.
We are actively seeking candidates who possess a genuine passion for tech PR and are excited to expand our team. As we continue to grow our agency we are proactively building a pipeline of exceptional individuals to connect with and consider for future opportunities.
If you are enthusiastic about the world of tech PR and are eager to embark on a rewarding career in this field we encourage you to start the conversation by applying today. We value your interest in our agency and look forward to hearing from you.
Apply now and lets explore the possibilities together!
Job Alert
If you have been targeted by a scammer you can file a complaint with the Federal Trade Commission here. Highwire will not send recruiting-related emails from any other email domain name or variation other than @. Highwire will never request your bank account credit card or credit score as part of our application process. If you receive a suspicious email not sent from a team member specifically at our @ email address or if you receive suspicious outreach on social media please forward the communication to so that we can review and flag the fraudulent domain and user IDs for removal.
Required Experience:
Chief
Employment Type
Full-Time
Key Skills
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