Associate Manager, Trade Marketing (7543)
Associate Manager, Trade Marketing (7543)
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Job Description
For over 75 years BIC has been creating ingeniously simple and joyful products that are a part of every heart and home.
As a member of our team youll be a part of reigniting a beloved brand as we continue to reimagine everyday essentials in new sustainable and responsible ways.
Our roll up your sleeves and get the job done approach to work creates an environment where self-starters problem solvers and innovative thinkers thrive. BIC team members are empowered to take ownership of their careers and bring their unique perspectives to the table to make a meaningful impact on our mission.
Its a colorful world - make your mark by joining the BIC team today.
We strive to provide a comprehensive benefits package that supports the well-being and professional growth of our team members. As a member of Team BIC youll have access to a range of benefits designed to enhance your physical emotional and financial wellness. In many of our locations we offer team members:
- Competitive compensation and recognition
- Hybrid work environment and flexible approach to work
- Retirement and financial savings options
- Well-being and mental health support
- Parental leave
- Physical well-being initiatives and health insurance plans
- Professional development opportunities
- Volunteer opportunities
This is a fixed term contract position for 18 months.
As Associate Trade Marketing Manager you will oversee all customer-related marketing activities and action plans for our Lighters category in DACH (Germany/Austria/Switzerland) in alignment with European marketing guidelines and local priorities and in close collaboration with the local sales management team:
- Develop annual promotional plans for all channels in the DACH region working closely with the sales team Marketing Manager and European stakeholders to align with business priorities and customer and consumer needs.
- Coordinate local co-packing activities for promotional SKUs and display solutions in collaboration with the packaging and co-packing departments (e.g. creation of stickers displays etc.).
- Present action plans for new SKUs and/or promotional products to the local sales team; train motivate and challenge them to achieve targeted results and enhance their product knowledge.
- Safeguard category profitability through in-depth P&L analysis.
- Analyze market data panel insights and sales figures to communicate our local market position price positioning competitive landscape strengths weaknesses and market opportunities to HQ local management and the sales team.
- Identify local opportunities and make recommendations based on market data analysis and field research.
- Independently manage all PR activities and B2B advertising across various media channels and develop trade assets merchandising materials customer leaflets and catalogues.
- Serve as a point of contact for external agencies and stakeholders coordinating all projects in close collaboration (e.g. PR agencies creative agencies promotional product suppliers).
- Be responsible for organizing trade fairs in close coordination with our suppliers and the sales team.
- Support the Marketing Manager in managing the marketing budget and assume responsibility for a portion of it.
- Establish assortment and product price positioning in accordance with Group Marketing policy and aligned with local market expectations.
- Conduct regular customer visits and store checks to maintain close market contact and stay informed about market competitor and customer developments.
QUALIFICATIONS
- Higher education university degree
- Minimum 2years experience in a marketing role (trade marketing category management...)
- Experience in retailers or CPG/ FMCG industry is a valuable plus
- Good knowledge of market and customers
- Team spirit
- Drive for results
- Fluent German & English
Role based out of Eschborn (near Frankfurt) Germanywith flexible hybrid-work policy (2 days/week at the office)
LI-Hybrid
BIC is an Equal Opportunity Employer. We strongly commit to hiring people with different backgrounds and experiences to help us build better products make better decisions and better serve our customers. We do not discriminate based upon race religion color national origin gender sexual orientation veteran status disability status or similar characteristics. All employment is decided based on qualifications merit and business need.
BIC is not seeking assistance or accepting unsolicited resumes from search firms for this employment opportunity. Regardless of past practice all resumes submitted by search firms to any team member at BIC via email or directly to a BIC team member in any form without a valid written search agreement in place for that position will be deemed the sole property of BIC and no fee will be paid in the event the candidate is hired by BIC as a result of the referral or through other means
Required Experience:
Manager
Employment Type
Contract
