Digital Marketing & Communication Specialist Hybrid

So much good. So lets make it better.

You might not have heard of us but were sure you know the high-quality brands and products weve been distributing to the building industry for almost 40 years.

With 25 locations across Australia Lincoln Sentry is a proud part of the DuluxGroup family so we can support you as you grow with us. And while work is important our top priority is to ensure you stay safe on the job and get home to the people who matter most.

Were really proud of all weve achieved over the years. But weve really only scratched the surface. Join us as our Digital Marketing & Communication Specialist and help us as we take something great and make it better.

Your opportunity

Work with the Marketing and Category teams to develop execute and optimise the digital marketing strategy for Lincoln Sentry whilst delivering on business and marketing objectives. In this role you will collaborate with internal stakeholders and external agencies to deliver on digital components of the marketing brand and category plans.

You will be tasked with uplifting the digital capability of the broader marketing team improve the consideration and purchase of our brands through our trade customers and deliver against our core business growth initiatives through digital programs and social channels. An emphasis on data-driven insight generation to inform decision making and maximise returns is key to success in this role.

Heres what youll achieve here:

• Own and manage the websites and social media communication and content strategy channels
• Design create and deploy integrated and measurable digital campaigns and optimisation programs aligned to marketing objectives
• Managing the SEO/SEM performance marketing budget and relationship with agency
• Maximise opportunities with trade customers suppliers and industry bodies to drive consideration purchase and loyalty
• Analyse market behaviour trends as well as gain a deep understanding of the customer & market segments and make recommendations to guide and improve digital marketing programs and strategies
• Ownership of website analytics metrics and digital campaign insights to improve customer experience engagement in digital content and lead generation

What youll bring

• Bachelors Marketing Degree and a minimum 3 years experience in a digital marketing role (preferably B2B)
• Proven experience in developing and implementing multi-brand multi-channel digital marketing strategies
• Experience operating Google Analytics and operating an email/SMS marketing tool
• Knowledge of design UX and online content
• Previous experience with website content management systems
• Solid understanding of social media management
• Ability to analyse raw data and produce useful insights that will drive business decision making

But whats most important is that youre committed to doing good work well. Youll work shoulder-to-shoulder with trustworthy people so its important that youre willing to work in a team environment. Were also on a constant journey of growth so youll need to have an open mind and be flexible to change.

Why choose us

You know when you get to do good quality work with people you actually like It feels good eh At Lincoln Sentry youll find no-nonsense people who get in and get it done. We roll up our sleeves share the load then head home safe and sound.

Tegan loves working for Lincoln Sentry because it means she can achieve a healthy work-life balance as she raises her young family.

Ive learned how to step back more here. I think its important to have a good work-life balance and Lincoln Sentry is very supportive of that. You shouldnt have to pull astronomical hours to get your job done. Here you get all the tools and resources you need to find the balance thats right for you.

We know you give a lot. So heres some of what youll get in return:

• Stay active anytime anywhere through our partnership with Fitness Passport and get unlimited discounted access for you and your family to a wide of gyms and pools across Australia
• Industry-leading professional development programs
• 20 weeks paid parental leave for primary carers
• Total wellbeing support through our wellbeing app and our LifeWorks Employee Assistance Program
• Monthly Employee Celebration Program and Quarterly XCEED Program to recognise and reward your hard work
• Up to $1000 a year back on out-of-pocket medical expenses through our Gap Plan
• Supporting our Communities employee action day

Looking for more If you want to step up theres space for you to learn and progress - at Lincoln Sentry DuluxGroup and beyond. Realising your full potential starts here.

Help us take something great and make it better

Theres so much potential here for the taking.

We have the plan. Now we just need you.

We are proudly part of DuluxGroup so one of our DuluxGroup team members will contact you throughout the recruitment process on behalf of Lincoln Sentry.

DuluxGroup is proudly an equal opportunity employer. Talent is our only criteria. Let us know by emailing if you require any adjustments to the recruitment process so we can support you to present your best self.