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Job Description
POSITION: SEO Optimization Executive
BRAND: The Migration & Studywise
AVAILABLE POSITIONS: 01
BUSINESS: Immigration Services
LOCATION: Lahore
JOB DESCRIPTION:
We are looking for an SEO Optimization Executive to enhance our online visibility organic traffic and lead generation. The ideal candidate should have expertise in on-page off-page and technical SEO strategies to improve search engine rankings and drive quality leads.
Key Responsibilities:
- Conduct keyword research to optimize website content and improve organic rankings.
- Implement on-page SEO strategies including meta tags headings internal linking and URL optimization.
- Develop and execute off-page SEO strategies including backlink building and outreach.
- Monitor website performance rankings and traffic using tools like Google Analytics Google Search Console SEMrush and Ahrefs.
- Optimize website speed mobile-friendliness and overall technical SEO health.
- Collaborate with the content and marketing team to ensure SEO best practices are implemented in blogs landing pages and marketing campaigns.
- Stay updated with the latest SEO trends algorithm changes and industry best practices.
- Track and report SEO performance metrics providing insights and recommendations for improvement.
- Optimize local SEO strategies to improve visibility in relevant markets.
Requirements
Education: Bachelor s degree in Marketing IT Computer Science Business or a related field.
Experience: 2-4 years in SEO digital marketing or search engine optimization.
Skills:
- Strong knowledge of Google Search Console Google Analytics Ahrefs SEMrush Moz and other SEO tools.
- Experience in technical SEO website audits and page speed optimization.
- Familiarity with WordPress HTML and basic website structures.
- Understanding of content marketing and SEO-friendly content strategies.
- Ability to analyze search trends competitors and performance data to enhance SEO strategies.
- Strong analytical and problem-solving skills..
Proven experience as an SEO Specialist or in a similar role Strong understanding of search engine algorithms and ranking methods Experience with SEO tools (e.g., SEMrush, Ahrefs, Moz, Screaming Frog) Knowledge of HTML, CSS, and website administration Excellent analytical and problem-solving skills Strong communication and project management skills 3 5+ years of experience in Relevant field
Education
Bachelor's degree in Marketing, Digital Media, Computer Science, or a related field 3 5+ years of experience in Relevant field
Employment Type
Full Time
