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JOB SUMMARY:
The Recruitment Marketing Manager is responsible for leading the companys overall recruitment marketing strategy execution and talent community engagement to grow our reach increase awareness of Textron Aviations employer brand and position our company as the employer of choice.
The responsibilities of this role include creating brand awareness by managing online and offline communities to promote our company and open roles managing job fairs and events for various candidate groups in multiple markets. To be successful this individual will need strong writing organization time-management and interpersonal communication skills and a familiarity with recruiting marketing techniques. Ultimately the successful candidate will focus on researching and developing recruiting strategies to target and recruit top talent.
JOB RESPONSIBILITIES:
I. Plan and implement a recruitment marketing and employer branding strategy to attract high-quality applicants and build a pipeline for hard to fill roles.
II. Network and develop rapport with colleges/universities community organizations industry contacts trade groups and employees.
III. Build and manage the companys recruitment and employer brand presence across a wide range of platforms and campaigns.
IV. Create shareable content appropriate for specific networks that shape the companys recruitment narrative across the full spectrum of audiences.
V. Stay updated with the latest recruitment tactics and explore new ways to reach and engage our targeted pipelines.
VI. Manage recruitment marketing vendors as needed to support the recruitment strategy and ensure projects meet milestones budgetary constraints and company standards.
VII. Analyze and report on recruitment marketing performance to improve the companys strategy and overall effectiveness.
VIII. Oversee companys career sites regarding employer branding and suggest improvements based on market research
IX. Create and implement strategies for building a talent network/talent community
X. Design and plan recruiting events while increasing employer brand advocates for various events
XI. Communicate regularly with Talent Acquisition to get a clear view of companys hiring needs and organizational goals
XII. Develop creative ways for addressing recruitment challenges while improving candidate experience and engagement
EDUCATION/ EXPERIENCE:
Bachelors degree required in Communications Journalism Marketing or related field
Masters degree preferred
Prior recruitment experience is preferred
Minimum 5 years of relative experience in Human Resources Business or related field
QUALIFICATIONS:
Display knowledge of recruitment processes and employer branding best practices including how to tailor content for a variety of direct and indirect roles
Display sound judgment and knowledge of the company to protect and manage the companys reputation and image as an employer of choice
Experience in curating creating and editing content as well as navigating approval processes
Strong interpersonal facilitation and project management skills
Demonstrated ability to think strategically and drive tactical execution
Ability to navigate through a complex and matrixed environment
Willingness to be agile and flexible in a fast-paced role
The above statements are intended to describe the general nature and level of work being performed by employees assigned to this job. They are not intended to be an exhaustive list of all responsibilities duties and skills required of personnel so classified.
Required Experience:
Manager
Full-Time