Director, Content Strategy
Director, Content Strategy
Posted on :
04-06-2025
Employer Active
1 Vacancy
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Job Description
WilsonHCG is one of the fastest-growing recruitment process outsourcing (RPO) companies in the world. Headquartered in the United States WilsonHCG is a multi-award-winning talent solutions provider which means we offer a variety of HR solutions that span recruiting and talent management. In short: We help businesses build modern workforce programs.
As a leader in our field we have a global footprint that covers six continents and 65 countries. Were passionate about revolutionizing the way organizations think about recruiting and we believe that people are the most significant aspect of any company.
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WHAT WE DO
Wilson Human Capital Group or WilsonHCG is a business of people helping organizations with recruitment process outsourcing (RPO) and talent acquisition solutions for some of the most recognizable brands in the world. WilsonHCG employees are hands-on contributors that create a genuine and transparent culture. This allows us to act as long-term strategic partners for our team clients and each other.
Our people define us and we hire based on character rather than just skills.The WilsonHCG DNAis what sets us apart: collaboration ownership integrity communication and passion. Its part of our daily efforts to grow and evolve.
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YOUR DAY IN THE LIFE
- Grow and lead a high-performing team of content creators designers and editors
- Work in close partnership with marketing sales executive leadership and other cross-functional teams to develop a content strategy aligned to WilsonHCGs business objectives
- Ensure an audience-first approach is taken when developing all forms of content
- Drive continuous alignment between the demand generation and content and creative teams to develop a distribution framework that aligns to audience preferences and drives maximum impact
- Partner closely with WilsonHCGs SEO Specialist and content creators to ensure content is optimized according to the latest SEO best practices
- Fine-tune WilsonHCGs content creation and creative design processes
- Oversee WilsonHCGs content calendar
- Conduct customer and audience research to inform and evolve WilsonHCGs content strategy
- Track and measure the performance of all content using both qualitative and quantitative insights
- Be the custodian of WilsonHCGs editorial standards and brand voice to maintain brand integrity across channels
ABOUT YOU
- To be successful in this role you will need to:
- Always put the audience first to create compelling content and creative assets that educate and engage
- Be articulate and able to communicate effectively with internal and external partners at all levels
- Think strategically on global level while being able to translate strategy and plans into a format that caters to regional differences and nuances
- Have exceptional copywriting and copy-editing skills the ability to convey messages in a clear and concise manner is key
- Have creative eye and flair for detail
- Organized and able to multitask and prioritize projects effectively in a deadline-driven fast-paced environment
- A team player with the ability to lead and motivate a high-performing team to produce value-driven content
- Passionate about creating compelling high-value content for senior level leaders and decision makers
- Have a growth mindset and desire to continuously learn
- Be analytical and will use both quantitative and qualitative data to inform decision making
- Be analytical and will use both quantitative and qualitative data to inform decision making
- Bachelors degree in communications marketing english or a related discipline
7 years of experience in content development - Strong understanding of brand development and multichannel marketing concepts
- Exceptional understanding of design copy and SEO best practices/guidelines
- Experience leading a team of content and creative professionals
- Knowledge of content management systems and MarTech platforms such as HubSpot
- Prior experience working in a role with a global remit or experience developing content strategies tailored to multiple regional markets
- Experience marketing to senior talent acquisition HR leaders and C-level execs a plus
WHAT WE OFFER
- Culture of Recognition: Our employee and leadership recognition programs are crafted to acknowledge our DNA celebrate our successes and build professional esteem
- Unlimited Paid Time Off (MyTime) regional holidays and the ability to work from home
- Comprehensive benefits package including medical dental vision disability and life insurance and retirement savings
EQUAL OPPORTUNITY EMPLOYER
WilsonHCG is an equal opportunity employer and will not discriminate against any applicant for employment because of race color religion sex national origin disability age genetic information or any other status protected by state or local law for an individual who falls within the jurisdiction of such law. Applicants who require an accommodation throughout the application and interview process should request this in advance by contacting WilsonHCG Internal Recruitment at
The Salary for this position is anticipated to range between 75k to 100k annually. This range is a good-faith estimate based on the qualifications necessary for the position including experience training and other considerations permitted by law. Factors that may be used when making an offer may include a candidates skills experience and geographic location the expected quality and quantity of work. Most candidates will start at the bottom half of the pay range. The upper end of the range will generally be reserved for candidates with extensive experience and skills and who live in geographic markets commanding a higher starting pay. An employees pay history will not be a contributing factor where prohibited by local law. In addition to monetary compensation WilsonHCG offers a competitive benefits package including health insurance coverage and employee wellness program life and disability and unlimited PT
Required Experience:
Director
Employment Type
Full-Time
Key Skills
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