FamilySearch Senior Marketing Manager/Associate Director, full-time On-site
FamilySearch Senior Marketing Manager/Associate Director, full-time On-site
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1 Vacancy
Job Description
The mission of this position is to help Church members fulfill their divinely appointed responsibility to discover their families through family history methods submit their names to the temple for saving ordinances and to help bring souls unto CHRIST.
- FamilySearch International the largest genealogy organization in the world is looking for an experienced and passionate marketer and leader with specific expertise in content marketing. This person will join the global marketing team managing content marketing strategies and channels to drive awareness and engagement with FamilySearch and its products.
- The ideal candidate will have a strong background in content marketing integrated marketing audience understanding brand building and nurturing various customer segments through delivering effective content at key touch points.
Responsibilities
- Content channel management Lead and optimize blog social media and public relations channels.
- Content strategy and messaging planning Lead FamilySearch in optimizing its approach to content strategy. Lead FamilySearch annual messaging quarterly themes and content calendar.
- On-brand communications and multi-channel messaging Deploy writers as needed to various teams to ensure excellence of the communications produced (videos emails website etc.). Conduct communications reviews of key assets to ensure alignment with brand. Lead efforts to implement consistency of multi-channel integrated messaging where beneficial.
- Audience segment content and marketing strategy Develop and execute content and marketing strategies for specific key audience segments.
- Leadership and team development Nurture and mentor individuals and teams to increase effectiveness.
- General marketing As a member of the marketing leadership team contribute to overall goals as needed.
Regularly manage the work of other employees (may include mixed workforce).
Qualifications
7 years experience in managing content marketing and integrated marketing campaigns.
Bachelors degree required preferably in marketing communications or public relations.Masters degree preferred with at least 5 years of experience.
Passionate about being part of a high-functioning team that works hard and achieves high standards.
Demonstrated ability to understand audiences and create communications and marketing strategies to engage them.
Experience managing and optimizing blogs social media channels and other content-heavy marketing channels.
Excellent written communication and storytelling skills. Ability to write for both consumer and professional audiences.
Ability to create compelling video digital and print assets working with agencies.
Experience analyzing data reporting on and optimizing results.
Demonstrable experience leading cross-functional teams to achieve remarkable outcomes.
Ability to influence and lead effectively at all levels of the organization.
Excellent collaborator and team player.
Required Experience:
Director
Employment Type
Full-Time
