Category Marketing Specialist/Planner
Category Marketing Specialist/Planner
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Salary Not Disclosed
1 Vacancy
Job Description
POSITION SUMMARY:
The Category Marketing Specialist leads small to medium scale projects and executes new and existing activities that support overall marketing strategy. As well as analysis and execution of marketing strategies.
ESSENTIAL FUNCTIONS:
Manages projects through development and execution of project plans timelines and profit/loss analysis. Manages project expenses to budget.
Works with cross functional teams to develop creative and copy to support projects oversee communication plan to customers and integration with brand management strategies.
Develops and maintains relationships with internal and external partners through regular proactive communication. Coordinate and execute training on projects.
Knowledgeable of industry and market trends to identify new opportunities to drive incremental business and customer engagement.
Analyzes existing marketing strategies to identify opportunities to enhance customer acquisition activation and retention. Create and review reports and analysis to determine how key business drivers can be manipulated through marketing programs and/or enhanced operations.
ALL OTHER DUTIES AS ASSIGNED
EXPERIENCE/QUALIFICATIONS:
Minimum Degree Required: Bachelors Degree or experience equivalent.
Experience: 2 years or more of experience as Specialist; 4 years of experience as Planner
KNOWLEDGE SKILLS AND ABILITY:
Proven project management or knowledge around different project management practices
Analytical mindset with the ability to dig into successes and opportunities for future projects.
Strong communication (written and verbal) mediation (conflict resolution) and facilitation skills.
Demonstrates personal initiative and willingly assumes responsibility and ownership.
Ability to build strong working relationships with internal and external customers.
Customer focused behavior relating to our mission statement of helping people to enjoy love and conserve the great outdoors.
Research mindset to self-educate on latest marketing trends related to product lane.
Proficiency in Windows Excel Word and PowerPoint software
TRAVEL REQUIREMENTS:
Available to travel up to 10% of the time for training partner collaboration etc.
PHYSICAL REQUIREMENTS:
Regularly performs computer work and sits.
Occasionally walks and stands.
Seldom/never lifts up to 50lbs.
INDEPENDENT JUDGEMENT:
Performs duties within scope of general company policies procedures and objectives. Analyzes problems and performs needs assessments. Uses judgment in adapting broad guidelines to achieve desired result. Regular exercise of independent judgment within accepted practices. Makes recommendations that affect policies procedures and practices.
Full Time Benefits Summary:
Enjoy discounts on retail merchandise our restaurants world-class resorts and conservation attractions!
- Medical
- Dental
- Vision
- Health Savings Account
- Flexible Spending Account
- Voluntary benefits
- 401k Retirement Savings
- Paid holidays
- Paid vacation
- Paid sick time
- Bass Pro Cares Fund
- And more!
Bass Pro Shops is an equal opportunity employer. Hiring decisions are administered without regard to race color creed religion sex pregnancy sexual orientation gender identity age national origin ancestry citizenship status disability veteran status genetic information or any other basis protected by applicable federal state or local law.
Reasonable Accommodations
Qualified individuals with known disabilities may be entitled to reasonable accommodation under the Americans with Disabilities Act and certain state or local laws.
If you need a reasonable accommodation for any part of the application process please visit your nearest location or contact us at
Required Experience:
Unclear Seniority
Employment Type
Full-Time
