Director of Sales and Marketing
Director of Sales and Marketing
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$ 175000 - 180000
1 Vacancy
Job Description
Job Details
Description
SUMMARY
The Director of Sales & Marketing plans and implements sales strategy and efforts both short and long range targeted toward existing and new markets by performing the following duties personally or through team members through effective leadership. The person in this role must be an effective communicator between team colleagues peers and brand.
CORE FOCUS & ESSENTIAL RESPONSIBILITIES
Qualified candidates must be able to satisfactorily complete the following responsibilities. Other duties may be assigned.
- Develop and implement strategic sales plans and forecasts to achieve corporate objectives for products and services.
- Develop and manage sales and marketing operating budgets including monitoring employee expenditures.
- Prepare annual sales & marketing plan. Collaborate with the Director of F&B and the Marketing and Community Manager on plan.
- Prepare sales managers sales goals. Continuously monitor and ensure team achieves meet or exceed their goals
- Provide timely and appropriate corrective action should a sales manager fail to achieve at least 90% of their individual goals
- Hold a weekly GRC meeting with the Reservations Manager and Director of Revenue Management.
- Hold weekly Events GRC meeting with Events
- Implement and adhere to Group Business Review Process
- Monitor Sales Managers productivity and proactivity via weekly Delphi reports.
- Ensure that the team is 100% delphi compliant at all times. Must monitor usage daily and take corrective action as necessary to ensure the optimization of delphi
- Prepare a monthly production report from Opera or Revinate to evaluate which companies and segments are producing at the hotel.
- Work closely with Director of Revenue Marketing and Community Manager and Atelier Ace staff to create need date promotions well in advance of need date.
- Manage and resolve operational challenges as encountered by the sales team to ensure that the team is spending less time servicing and more time selling.
- Provide the necessary support direction and teaching to ensure that the sales team is traveling and proactively selling and achieving their financial prospecting and outside sales calls targets.
- Provide the necessary support direction and teaching to Marketing and community Manager to increase followers social and digital media presence while maintaining brand integrity with support of Atelier.
- Coordinate and guide the Marketing and Community Manager with management and execution of barter agreements
- Work with the Director of Revenue in developing and recommending product positioning packaging and pricing strategy to produce the highest possible long-term market share in all market segments but concentrating on Group Consortia FIT and Corporate
- Prepare group forecasts weekly.
- Achieve satisfactory profit/loss ratio and market share in relation to preset standards and industry and economic trends.
- Establish and maintain relationships with industry influencers and key strategic partners.
- Establish and maintain a consistent corporate image throughout all product lines promotional materials and events.
- Direct sales forecasting activities and set performance goals accordingly.
- Manage incentive program for the sales managers quarterly submit to GM and Controller in a timely manner.
- Direct staffing training and performance evaluations to develop and control sales and marketing programs.
- Meet with key clients assisting sales representatives with maintaining relationships and negotiating and closing deals.
- Submit consortia agreements annually.
- Implement timely corrective action as necessary
- Conduct regular sales and marketing meetings and one on one meetings with sales staff.
- Manage and direct staff including recruitment selection and development to achieve company goals and objectives.
- Maintain a positive representation of Ace to ownership and asset managers.
Qualifications
ESSENTIAL QUALIFICATIONS
To perform this job successfully an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge skill and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Ability to satisfactorily communicate in verbal and written English with guests management and co-workers to their understanding.
- Prioritize and organize work assignments have timely follow up and execution.
- Have superb time management skills.
- Maintain complete knowledge of all hotel services/features and hours of operation.
- Other language mathematical and reasoning abilities as outlined below.
- Ability to comply with physical demands as outlined below.
- Knowledge and understanding of Atelier Ace culture & initiatives
- Technologically sound with Microsoft Office applications.
REQUIRED EDUCATION and/or EXPERIENCE
Bachelors Degree in Sales Marketing or Business or the equivalent work experience to provide the skills and knowledge required. Minimum of five years related experience with progressive managerial responsibilities in hospitality sales & marketing. Previous team supervisory experience required.
LANGUAGE MATHEMATICAL and REASONING ABILITIES
Candidate must meet the following cognitive abilities:
- Ability to understand guests service needs & requests.
- Ability to acknowledge guests requests in a polite manner.
- Ability to clearly communicate in verbal and written English (additional foreign languages are encouraged and preferred).
- Ability to apply logical thinking and understanding to carry out written and oral instructions.
- Ability to address and solve problems involving guest and operational issues.
- Ability to compute basic mathematical calculations.
PHYSICAL DEMANDS / WORK ENVIRONMENT
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. The typical environment is an office atmosphere with ambient room temperatures ambient lighting and common office equipment. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
- Sit walk and stand continuously.
- Lift / carry 10lbs (frequently) and 25lbs (occasionally)
- Bend squat crawl and reach above shoulder level.
- Use dominant hand coordination for simple grasping pushing/pulling and fine manipulation.
- May be exposed to extreme temperatures dust dampness height and moving machinery.
EEOC
Required Experience:
Director
Employment Type
Full-Time
