Marketing Growth Manager
Marketing Growth Manager
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Salary Not Disclosed
1 Vacancy
Job Description
Job Summary
We are seeking a strategic data-driven and collaborative Marketing Growth Manager to lead and execute initiatives that drive business growth through a variety of marketing channels and partnerships. This role will be fully responsible for the strategy execution and continuous improvement of growth campaigns with an initial focus on affiliate partnerships agent/advisor recruitment and self-generated lead efforts. As the business evolves this role will adapt to manage other high-impact growth initiatives making versatility and a proactive mindset essential.
Key Responsibilities
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Develop manage and optimize multi-channel growth campaigns including affiliate programs agent/advisor recruitment and self-generated lead efforts
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Partner with internal production teams (creative content video digital) to execute marketing strategies across digital (social media paid media email SEO content) and traditional channels (events direct mail grassroots marketing)
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Own the end-to-end campaign lifecycle from strategy and planning to execution performance tracking and iterative improvements
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Analyze data and key performance metrics to generate insights report on progress and drive continual optimization
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Collaborate cross-functionally with internal teams and external partners to align messaging objectives and deliverables
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Manage the feedback loop by gathering insights from partners agents/advisors campaign performance and market trends to inform strategy
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Identify new opportunities for growth by staying ahead of industry trends competitive shifts and emerging marketing tactics
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Foster a team-oriented and solution-focused culture across departments
Qualifications
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35 years of experience in growth marketing affiliate marketing recruitment marketing or lead generation
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Proven ability to own and manage marketing campaigns that drive measurable growth
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Strong analytical skills and ability to translate data into actionable strategies
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Hands-on experience with digital marketing platforms (e.g. Google Ads Meta Ads CRM email automation affiliate tracking tools)
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Excellent collaboration and communication skills
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Strong project management skills; capable of managing multiple initiatives
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Proactive adaptable and problem-solving mindset
Preferred Experience
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Previous experience in the life insurance or premium financing industries
Education
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Bachelors degree in Marketing Business or a related field required
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Masters degree in Marketing or MBA is a plus
Employment Type
Full Time
