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You will be updated with latest job alerts via emailJob Description:
At dentsu we lead the way in cutting-edge programmatic advertising AI-driven optimisation and omnichannel media strategies. As a Senior Programmatic Manager you will step into a leadership role managing a team while driving high-impact campaigns for top-tier clients.
This role is ideal for someone who combines strategic vision with hands-on expertise thrives in dynamic and collaborative environments
As a Senior Programmatic Manager you will be responsible for two key areas: first leading a team of programmatic specialists to deliver exceptional campaign execution and strategy and second crafting and implementing advanced programmatic initiatives that yield measurable business results.
You will work closely with internal stakeholders clients and media partners leveraging first-party data AI-driven targeting and privacy-first solutions to optimise performance.
Why Join Us
Leadership Growth Clear progression to Programmatic Director-level roles.
Innovation & AdTech Work with AI-powered solutions & innovative programmatic tools.
High-Impact Work Large-scale campaigns with top-tier clients.
Hybrid & Flexible Working Work-life balance matters.
Diversity & Inclusion A collaborative supportive culture where everyone thrives.
Key Responsibilities
Plan manage and optimise multi-channel programmatic campaigns across Display CTV Digital Audio DOOH and Retail Media.
Leverage first-party data strategies and emerging ad technologies to improve targeting and campaign efficiency.
Ensure compliance with privacy laws (GDPR CCPA) while implementing AI-driven audience segmentation.
Monitor performance KPIs optimise bids and budgets and drive measurable business results.
Support and mentor junior traders to ensure best-in-class campaign execution.
Function as a go-to expert for programmatic best practices within the team.
Work closely with internal stakeholders client teams and platform partners to align strategies.
Utilise Looker Studio Excel and SQL for data analysis and reporting.
Translate complex programmatic insights into clear actionable business recommendations.
Stay ahead of industry trends AI advancements and new media buying innovations.
Build strong relationships with key clients media owners and tech partners.
Present campaign strategies and performance updates to both technical and non-technical stakeholders.
Contribute to the evolution of dentsus programmatic product offering and workflow improvements.
Minimum Requirements
Programmatic Expertise - Extensive experience in programmatic advertising media buying or AdTech with proven proficiency in key DSPs (DV360 The Trade Desk Amazon DSP) and omnichannel campaign activation.
Leadership & Strategic Planning - Strong team management and leadership skills with a track record in strategic planning and delivering high-impact performance-driven campaigns.
Analytical & Technical Proficiency - Advanced data analysis capabilities using SQL Looker Studio and data visualisation tools with the ability to translate complex insights for both technical and non-technical audiences.
Compliance & Optimisation - In-depth knowledge of privacy-first solutions audience segmentation and AI-driven optimisation alongside experience managing multiple large-scale campaigns.
Preferred Requirements
First-Party Data & Omnichannel - Experience integrating first-party data strategies with a strong understanding of omnichannel marketing and cross-device attribution.
Advanced Analytics & Automation - Proficiency in Python or other advanced analytics tools coupled with hands-on experience in custom bidding algorithms and DSP automation.
Commercial Growth - Proven ability to pitch new business and drive commercial growth initiatives.
Thought Leadership - Demonstrated thought leadership through public speaking authoring whitepapers or active participation in industry discussions.
What we Offer
Dentsu UKI offers a range of benefits to support you through all stages of your career with us. These include:
Private Medical Insurance and Dental Cover
25 days Annual Leave Birthday Off
Wellness and Volunteer Days
Life Assurance and Critical Illness Cover
Pension scheme and financial education support
Cycle to Work EV Car Scheme Season Ticket Loans
Hybrid working options (role-dependent)
Inclusion and Diversity
Dentsu does not discriminate against job applicants on the basis of age disability gender reassignment marital or civil partner status pregnancy or maternity race colour nationality ethnic or national origin religion or belief sex or sexual orientation. Experience stipulated in this job description serves as a guide only and all applications will be considered on their merits irrespective of experience.
As part of our Diversity and Inclusion agenda and as an Equal Opportunities employer if you require reasonable adjustments during the selection process please engage directly with your Recruiter.
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Location:
LondonBrand:
Dentsu MediaTime Type:
Full timeContract Type:
PermanentRequired Experience:
Manager
Full-Time