Marketing Coordinator
Marketing Coordinator
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$ 55000 - 75000
1 Vacancy
Job Description
Marketing Coordinator
The Naples Players (TNP) located in idyllic Naples Florida is seeking a motivated professional to serve as the next Marketing Coordinator.
Job Responsibilities:
With a primary focus on marketing strategy the Marketing Coordinator leads the implementation of development and marketing initiatives communication and brand management efforts for both earned and contributed revenue streams. Ad purchasing and coordination as well as email and social content creation and the tracking of organizational KPIs are a foundational part of the position.
The ideal candidate will have experience managing messaging across departments with a background in Marketing & Communications; and a track-record for accountability in generating revenues.
Principal Duties:
- Help plan coordinate and execute The Naples Players marketing and branding goals and objectives
- Adhere to the overall marketing plan and customize messaging as needed for each production KidzAct youth education program Adult education program general branding and other efforts associated with development special events and other activities.
- Coordinate a public relations program including writing and placing of press releases and calendar releases pitching and/or writing and coordinating feature stories coordinating photography and handling press inquiries for both the productions and Naples Players generally.
- Oversee all marketing collateral including but not limited to ads posters cards brochures and any direct mail pieces.
- Coordinate all placement and production of print radio and TV commercials.
- Coordinate and execute all online presence including all social media e-blasts & website.
- Coordinate use of all media trades.
- Implementation of the TNP Brand strategies.
- Work closely with the companys Box Office team; enabling them to meet their sales objectives by providing them with appropriate tools materials and information
- Develop and maintain strong community connections with local organizational partners community leaders and board members.
Desirable Skills Include:
- At least 2 years of relevant experience.
- Bachelors degree in Marketing or related experience is encouraged.
- Experience in marketing performing arts a plus.
- Exceptional written and verbal communication skills.
- Computer skills including but not limited to WordPress knowledge and social media metrics.
- Flexible hours to include evenings and weekends as needed.
Other Desirable Skills Include:
- Exceptional interpersonal skills and the ability to develop relationships of trust and respect with development staff colleagues volunteers and donors.
- Commitment to building a welcoming inclusive and equitable community where all people can thrive.
Compensation:
FLSA Classification: Full-Time exempt
Starting at $55000 but commensurate with Experience.
Medical Dental Vision 401K match PTO
TO APPLY:
Submit a resume and cover letter to:
Bryce Alexander
CEO & Executive Artistic Director
Required Experience:
IC
Employment Type
Full-Time
