Brunswick, Crestliner Product Manager
Brunswick, Crestliner Product Manager
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$ 82600 - 133000
1 Vacancy
Job Description
Are you ready for whats next
Innovation is the heart of Brunswick. See how your contributions will help transform vision into reality:
Position Overview:
Crestliners Product Manager plays an integral role in the product development process by maintaining Crestliners product portfolio strategic plan and overseeing the execution of all product development programs (e.g. product redesigns new model introductions and general enhancements across the lineup). This position reports directly to Crestliners General Manager and plays a critical role on Crestliners Senior Management Team across all brand efforts and activities. The Product Manager will actively gather manage and analyze consumer insights in order to maintain and improve a portfolio of product that is coveted by our consumers drives market share gains and improves our cost position and corresponding gross margins.
This position of Product Manager is an ideal opportunity for an applicant who has 10 to 15 years of experience holds an MBA or other advanced degree or is a current MBA candidate and is anxious to play a leadership role in a highly visible position. A successful candidate must excel in a team environment have strong program management skills demonstrate an upbeat attitude willingness to listen and be vocal provide sound business reasoning strong communication skills (verbal and written) and ability to work effectively and professionally with all levels of the organization.
Roles and Responsibilities:
- Customer Advocacy Maintain focus on needs of the market with a keen awareness of customer needs. Appreciate inputs from external stakeholders (suppliers dealers customers etc.) to understand market requirements. Develop informal market knowledge by meeting with customers dealers and directly observing lifestyles consumption patterns preferences etc. of customers. Interpret and understand primary and secondary market research to forecast current and future customer needs and wants. Advocate for the customer to the business.
- Team Leadership Build lead and motivate a crossmatrix team of diverse multifunctional specialists to successfully build a product that exceeds market requirements. Foster a cohesive team environment. Capture imagination commitment and energy of team to foster a high performing team capable of making key tradeoff decisions regarding the total program. Build relationships with customers dealers and organizational teams to maintain effective lines of communication with key groups including internal customers within our matrix organization. Bridge the gaps between divisions to most effectively carry out crossfunctional assignments and projects.
- Business Requirements Responsible for product charter development by synthesizing findings from consumer research efforts to communicate product objectives / functional requirements /program scope to the team.
- Establish program performance goals and metrics and incorporate into product charter (Gate One of Crestliners five phase/gate product development process). Oversee and lead the development of products through completion of all 5 gates of product development process. Specify how the program will fulfill the charter requirements and guide the project through completion. Develop market pricing volume estimates design requirements and key must have features in order to develop product that wins in the marketplace. Manage key tradeoff decisions about the total product program including the balance between quality cost innovation and timing constraints.
- Oversee the product design phases to identify new innovative designs/solutions and provide brand direction for developing boats that meet or exceed customer requirements (cost performance quality innovation reliability manufacturability appearance/style durability etc.).
- Perform tasks as needed to ensure the team completes programs in scope and on time.
- Marketing / Product Benefit Communication Develop key selling points of each new product launch including a summary of key consumer needs and innovations in product aimed at addressing them.
- Product Resource Conduct product training for customers dealers sales and internal organizational teams in order to communicate key selling points. As needed provide technical support to Customer Service Dealers Sales and Marketing.
Diversity of thought and experiences is fundamental when imagining the unimaginable. Certain skillsets/experiences are necessary; however others can be developed along the way.
Required and Preferred Qualifications:
- Fishing and/or boating experience preferred knowledge of the brands product a plus.
- This position requires a bachelors degree (or equivalent work experience) MBA preferred with prior experience in marine industry product design consumer research market intelligence sales/marketing engineering and other related fields a plus.
- Product and process design experience with aluminum sheet metal preferred.
- Must be wellorganized selfmotivated assertive tenacious by nature and flexible; capable of working both independently and as part of a team; willing to accept new responsibilities and grow within the role as required.
- Resolves issues effectively and quickly through established channels; demonstrated interpersonal skills with an ability to connect with others over the phone and email in addition to doing so in person; excellent written and verbal communication skills required.
- Outstanding analytical and statistical technical skills with ability to present key findings to all levels of management.
- Ability to handle multiple tasks at the same time with ease by employing strong organizational skills.
- Proficiency in PCbased software including PowerPoint Excel Lotus Notes Word OBMS and Compass.
- Ability to travel approximately 25% with overnight stays as business needs require; must be willing to work more than 40 hours a week periodically to complete the job.
- This position is a fulltime salaried opportunity residing in Crestliners New York Mills Brand Headquarters location.
- This position will require travel to our Lebanon Facility (one week per quarter on average) attend and assist dealers at boat shows and travel sporadically throughout the year to dealer events consumer focus group events and other events as needed.
The anticipated pay range for this position is $82600..00 annually. The actual base pay offered will vary depending on multiple factors including jobrelated knowledge/skills relevant experience business needs and geographic location. In addition to base pay this position is eligible for an annual discretionary bonus.
At Brunswick it is not typical for an individual to be hired at or near the top end of the salary range for their role. Compensation decisions are dependent upon the specifics of the candidates qualifications and the business context.
This position is eligible to participate in Brunswicks comprehensive and highquality benefits offerings including medical dental vision paid vacation 401k (up to 4% match) Health Savings Account (with company contribution) wellbeing program product purchase discounts and much more. Details about our benefits can be found here.
Why Brunswick:
Whatever tomorrow brings well be at the leading edge. As the clear leader in the marine industry were committed to our values and supporting our exceptional people. We offer and encourage growth opportunities within and across our many brands. In addition were proud of being recognized for making a splash with numerous awards!
Crestliner
Established in 1946 during the postWWII industrial boom Crestliner boats are crafted with an allwelded aluminum construction with a relentless commitment to excellence. Forged with strength and defined by durability Crestliner is a worldwide leader when it comes to the fishing boat industry. Manufactured in New York Mills MN and Lebanon MO Crestliner prides itself in the highest quality construction and built in our safe efficient and rewarding work environment. Traditional methods are blended with the newest technology and combined with the incredible skills of our passionate employees resulting in boats that provide lasting onthewater memories throughout generation
Next is Now!
We value growth and development recognizing that people come with a wealth of experience and talent beyond just the technical requirements of a job. If your experience is close to what you see listed here please still consider applying.
Brunswick is an Equal Opportunity Employer and considers all qualified applicants for employment without regard to race color religion sex sexual orientation gender identity national origin age disability protected veteran status or any other characteristic protected by federal state or local law. Diversity of experience and skills combined with passion is key to innovation and inspiration and we encourage individuals from all backgrounds to apply. If you require accommodation during the application or interview process please contact for support.
For more information about EEO laws click here
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#Brunswick Corporation CrestlinerRequired Experience:
IC
Employment Type
Full-Time
