National Sales Director [HT-923989]
National Sales Director [HT-923989]
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Job Description
PREMIER MARINE
NATIONAL SALES MANAGER
THE PERSON
Have you earned the confidence of topperforming dealerships by consistently delivering results value and professionalism Do you know how to turn longstanding connections into strategic sales opportunities Do you have strong relationships with boat dealers in the premium marine lifestyle and a reputation as a trusted industry partner Are you ready to elevate a respected marine brand to its next level of success If you bring a national network and the credibility to open doors on day one we want to talk to you!
Our ideal National Sales Manager is:
- Relationship Driven: You build trust easily and nurture longterm partnerships. Dealers know you by name and call you first! Relationships arent transactional; theyre interpersonal.
- Brand Champion & Proven Performer: You are more than a sales leader you are a compelling communicator who brings the Premier Marine story to life. With a deep belief in the product you represent the brand with pride and authenticity. Your ability to inspire and connect with others drives performance delivers consistent results and builds highperforming sales teams. Success isnt just a moment for you; its a mindset.
- Positive and Genuine: You lead with energy honesty sincerity and optimism. You bring the kind of attitude that dealers trust and teams rally around. Never fake always real.
- Accountable: You own the sales numbers the plan and the outcome. You dont pass the buck; you lead with clarity follow through with discipline and treat both wins and losses as opportunities to learn and improve.
- Hungry and Driven: You wake up with something to prove every day. You bring urgency focus and the internal fire to chase big goals without being asked. Youre not looking to coast but to compete and win. You hate to lose more than you love to win and you channel that competitive edge into focused leadership and execution. You thrive in the race not just the celebration.
- Culture Builder: You set the tone knowing true success happens when sales marketing operations product and customer support are all rowing in the same direction. Youre a relentless leader who advocates for our dealers bringing their voices into the heart of the business while helping them triumph in their markets. You balance external urgency with internal influence by driving outcomes through partnership not pressure. You shape the entire Premier Marine collaboration playbook by delivering solutions that help our dealers win!
Our ideal National Sales Manager isnt just here to lead youre here to accelerate our mission and elevate the people around you. At Premier Marine leadership means more than hitting targets; its about setting a tone of humility focus and followthrough in a company built on relationships and resilience. In a fastpaced highgrowth environment your emotional maturity and calm decisiveness help steer the team through both momentum and uncertainty. You bring a strategic mind a handson approach and the clarity to know when to listen when to lead and when to dig in. You build teams that win and cultures that last. With your presence performance and passion you help shape what Premier Marine stands for both on the water and beyond.
RESPONSIBILITIES
The responsibilities of the National Sales Manager position include but are not limited to:
Sales Strategy & Execution
- Develop and implement a national sales strategy that aligns with Premier Marines growth goals
- Set revenue targets manage budgets/forecasts and ensure datadriven decisionmaking
- Analyze market trends and customer behavior to uncover opportunities and mitigate risks
Team Leadership & Development
- Build and lead a highperformance sales team focused on accountability culture and results
- Act as a playercoachengaged in the field and leading by example
- Train and support internal staff and external reps to elevate overall sales effectiveness
Dealer Network Growth & Management
- Expand and optimize the dealer network with a focus on highpotential territories
- Build strong trustbased relationships with dealers and reps nationwide
- Oversee pricing contract negotiations and dealer alignment with brand standards
Operational & Financial Management
- Partner with P&L owners to drive strategic decisions that boost revenue and profitability
- Leverage CRM and tech tools for forecasting pipeline health and performance tracking
- Collaborate crossfunctionally to ensure operational alignment and sales execution
Brand & Market Presence
- Represent Premier Marine at trade shows dealer meetings and key industry events
- Partner with marketing to strengthen brand visibility and dealer engagement
- Stay current on industry trends to position the brand as a market leader
** This is a fulltime inperson position based in Big Lake MN. **
QUALIFICATIONS
Required
- 35 years of proven success in national or regional sales leadership roles
- 35 years of experience hiring building and leading highperforming sales teams
- Experience managing sales budgets forecasting and financial oversight including P&L collaboration (e.g. national revenue targets exceeding $25M)
Preferred
- Direct experience in the pontoon or broader boating industry (e.g. fiberglass wake tow boats)
- Familiarity with key manufacturers competitors and dealer networks in the marine sector
- Background in the marine power sports or premium/lifestyle industries
Desired
- Experience training dealer networks and managing independent rep organizations
- Bachelors degree in business or related field
- Relevant industry certifications or notable sales achievements (e.g. awards topperformer rankings KPI performance)
- Proficient with CRM and sales tools; engineering product or technical sales background a plus
THE COMPANY PREMIER MARINE
Premier Marine is a legacy brand with a bold future designing and building worldclass highperformance luxury pontoons for over 30 years. Headquartered in Minnesota and powered by a cuttingedge 150000 sq. ft. facility were leading the evolution of the pontoon industry with patented innovations in the premium pontoon segment. Were not just about premium products; were building a culture where people thrive. As we expand our dealer network and elevate our brand were looking for driven ambitious individuals who are ready to make an impact. At Premier Marine youll find the opportunity to grow stability in a wellcapitalized company and a team thats just as passionate about success as they are about having fun.
WHY WORK WITH US
At Premier Marine were not just building pontoons were delivering the best pontoon experience period! As a familyowned and operated company we take pride in doing things differently: betterbuilt boats bestinclass ride and handling and relationships that are built to last. We treat our people and our partners like individuals not numbers. Were wellcapitalized growing fast and serious about developing talent from within. Our Premier Leadership Academy offers collegelevel training to elevate future leaders and our longterm mindset means we invest in people. We prioritize worklife balance public service career development charitable giving and a peoplefirst philosophy that makes this more than just a job its a community. Weve been ranked the #1 employer in town for a reason. If youre looking to join a company with a clear purpose authentic values and a winning track record this is it!
Core Values:
Integrity Doing the right thing every time.
Excellence Relentless pursuit of improvement.
Attitude Contagious optimism that fuels a powerful cando culture.
Collaboration Leveraging teamwork to achieve worldclass results
Salary: $180K$200K $100K in incentive opportunities
Benefits: Vision Medical Life Health & Dental Insurance PTO Volunteer PTO Boat Club PTO
Are you done playing it safe and coasting Are you tired of waiting for permission to make waves If youre ready to chart your course then step aboard a winning team and steer the future! Apply today!
JOB CODE: Premier Marine
Required Experience:
Director
Employment Type
Full Time
