Acacia Creek Senior Living Counselor

Pay Range: $75000 to $90000/year plus commissions

JOB SUMMARY

Acacia Creek a premier Continuing Care Retirement Community (CCRC) is seeking a dynamic Sales Counselor to drive occupancy across our entrance fee independent living community and generate moveins for Assisted Living and Memory Care. This role is key to ensuring the success of our community by guiding prospective residents and their families through the decisionmaking process and achieving a minimum of two entrance fee deposits and two moveins per month for Independent Living while also contributing to additional moveins for Assisted Living and Memory Care.

This position is ideal for a motivated relationshipdriven professional with senior living sales experience a consultative approach and a passion for helping seniors find the right living solution.

ESSENTIAL FUNCTIONS

Sales & Occupancy Goals

• Independent Living: Secure a minimum of two entrance fee deposits and two moveins per month for Acacia Creeks Independent Living community.
• Assisted Living & Memory Care: Support occupancy growth in these areas by working closely with the care team to place the right residents in the right level of care.
• Develop and maintain a strong pipeline of prospective residents to ensure consistent moveins.
• Proactively follow up with leads overcoming objections and helping prospects navigate the financial and lifestyle benefits of a CCRC.

Lead Management & Sales Process

• Handle all inbound inquiries and qualify prospects based on readiness financial eligibility and lifestyle preferences.
• Conduct inperson and virtual tours home visits and presentations tailored to the unique needs of each prospect.
• Clearly communicate Acacia Creeks entrance fee model including financial benefits refundable contract options and longterm security.
• Educate prospective residents and families on Assisted Living and Memory Care options ensuring a smooth transition between levels of care if needed.
• Utilize CRM to track leads document interactions and maintain an organized sales pipeline.

Marketing & Outreach

• Partner with marketing to execute lead generation campaigns including direct mail digital advertising and community outreach.
• Develop relationships with local referral sources such as real estate agents financial advisors physicians and community organizations.
• Attend networking events senior fairs and professional luncheons to increase visibility and generate referrals.
• Host informational events open houses and education sessions to engage potential residents.

MoveIn Coordination

• Collaborate with the MoveIn Coordinator and community teams to ensure a seamless transition for new residents.
• Assist with financial approvals paperwork completion and movein logistics.
• Provide ongoing support to new residents and families to ensure a positive movein experience.

SKILLS ABILITIES AND EXPERIENCE

• Minimum of 3 years of sales experience preferably in senior living real estate or hightouch relationship sales.
• Proven ability to achieve and exceed sales targets particularly in entrance fee communities or highinvestment decisions.
• Strong interpersonal skills with the ability to build trust and rapport with seniors and their families.
• Excellent communication presentation and negotiation skills.
• Highly organized resultsoriented and capable of managing multiple prospects simultaneously.
• Proficiency in CRM systems (e.g. Salesforce Enquire Sherpa) and Microsoft Office Suite.
• Availability to work some evenings and weekends for tours and events.
• Team members will obtain and demonstrate knowledge of Successful Aging philosophies through Masterpiece Living education including the core values of Integrity Dedication Respect Compassion Teamwork and Quality. Members will support and participate in the Successful Aging Culture (i.e. assist in new initiatives encourage residents and act as their coach). Be familiar with and fluent in the language and details of Successful Aging/Masterpiece Living.

EDUCATIONAL REQUIREMENTS/LICENSES/CERTIFICATES

Any combination of education and experience that would provide the necessary knowledge and abilities listed.

At Acacia Creek we are looking for team members who would like to combine their passion for helping people good communication skills decisionmaking skills and great ethical standards with the opportunities to advance your career.

In return for your skills you will be offered:

• A work environment focused on teamwork and support for excellent care
• Excellent health dental and vision wage replacement and other benefits for you and your familys wellbeing
• A generous contribution to a 401K plan whether or not you participate and an additional contribution from the company when you participate in the plan
• Paid Time Off (PTO) Holiday Pay offered
• Investment in your growth through Tuition Reimbursement

Required Experience:

Senior IC