Social Media Channel Coordinator - Road Cycling and Triathlon

Location: Bath UK
Department: Audience Development
Reports to: Channel Manager (Road/Tri)

Role Overview

Are you passionate about cycling and triathlon and excited by the opportunity to work in digital media Do you love cycling social media Play Sports Network (PSN) is looking for a Channel Coordinator to join our Audience Development team managing the daytoday publishing performance tracking and community engagement for our Road Cycling and Triathlon social media channels including GCN and GTN.

Youll play a central role in getting our worldclass content in front of a global audience ensuring our videos are seen shared and celebrated whether its a first sportive or a full Ironman. Youll be part of a fastpaced collaborative team working across YouTube and social media platforms helping grow the largest online cycling and triathlon communities in the world.

This is an ideal role for someone with a sharp eye for detail creative thinking a strong sense of organisation and a genuine enthusiasm for cycling and/or triathlon. Youll be based in our Bath office surrounded by passionate and friendly professionals across production marketing and creative teams.

Key Responsibilities

Publishing & Content Coordination

• Publish engaging video content across YouTube and social platforms (e.g. Instagram Facebook TikTok).
  
  
• Optimise thumbnails titles descriptions tags and metadata to maximise discoverability and engagement.
  
  
• Write video copy that reflects our brand tone and speaks directly to our cycling and triathlon communities.
  
  
• Maintain and update channel programming calendars.
  
  

Audience & Performance Growth

• Track channel analytics to report on performance trends and inform content strategy.
  
  
• Assist in delivering monthly reports and audience insights to internal teams and commercial partners.
  
  
• Contribute to test and learn strategies to refine best practices and improve content impact.

Community Engagement

• Interact with our audience across all platforms replying to comments identifying common questions or issues and helping viewers feel part of the PSN community.
  
  
• Collaborate with the team to develop creative and engaging communitybuilding initiatives.
  
  

CrossTeam Collaboration

• Work closely with Channel Managers Senior Execs Creative Production Marketing and Commercial teams to deliver highquality content and campaigns.
  
  
• Tag and log videos accurately to support commercial reporting and content delivery for brand partners.
  
  

Platform & Trend Awareness

• Stay current with trends algorithm changes and new features across YouTube and other platforms.
  
  
• Bring ideas for new formats experiments or platform opportunities to grow reach and engagement.
  
  
• Complete YouTube Certified training during onboarding.
  
  

Skills & Experience

Essential

• Good written communication skills with excellent spelling grammar and attention to detail.
  
  
• A genuine passion for cycling and/or triathlon and a strong understanding of the sports culture and tech involved.
  
  
• Familiarity with major social media platforms and a willingness to learn platformspecific best practices.
  
  
• A confident proactive mindset with the ability to manage multiple tasks and meet deadlines.
  
  
• Comfortable working in a fastpaced collaborative environment.
  
  
• Ability to pick up brand tone and voice quickly and adapt across formats.
  
  
• Proficiency in Google Workspace (Docs Sheets Slides Calendar Drive).
  
  

Desirable

• Previous experience in social media publishing or digital video is a plus.
  
  
• Written or spoken proficiency in Spanish French Italian or German is an advantage.
  
  
• Familiarity with YouTube Studio community moderation or audience development tools.
  
  
• Understanding of basic public relations or brand protection principles.
  
  

Additional Information

• Location: This is an officebased role at our Bath HQ.
  
  
• Schedule: Monday to Friday with occasional evening or weekend work required during peak periods (Time Off in Lieu applies).
  
  
• Perks: Be part of a team that genuinely lives and breathes cycling. Youll even have opportunities to join our company socials which are always a lot of fun
  
  

Ready to Ride With Us

If you love content live for cycling or triathlon and want to be part of a global digital success story wed love to hear from you. At PSN we value creativity curiosity and community and were committed to helping you grow with us.