Principal Engagement Marketing Manager, Acrobat
Principal Engagement Marketing Manager, Acrobat
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
$ 145100 - 273200
1 Vacancy
Job Description
Our Company
Changing the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images videos and apps and transform how companies interact with customers across every screen.
Were on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization and we know the next big idea could be yours!
Principal Engagement Marketing Manager Acrobat Product Marketing
The Opportunity
Acrobat is transforming how business professionals workpowering smarter workflows seamless collaboration and effortless efficiency across devices. At the heart of this transformation is the way we engage our users: helping them discover adopt and fall in love with the product every day.
Were looking for a strategic engagement marketing leader to join the Business Professional Product Marketing team at Adobe. This role is foundational to how we bring our product to life for millions of users. Youll lead endtoend strategies that improve the customer experience deepen product usage and drive both shortterm activation and longterm retention.
This role goes beyond channel execution to craft strategy with Product Growth Marketing and Finance teams.
What Youll Do
- Define and evolve Acrobats engagement strategy by identifying key use cases and opportunities to improve activation retention and longterm value across platforms.
- Lead product marketing strategy for new features and inproduct experiences ensuring launches are rooted in real user needs and positioned for impact.
- Develop clear compelling messaging frameworks that connect Acrobats capabilities to the outcomes our users care about most.
- Deepen our understanding of user personas through market research customer insights and behavioral data and translate those insights into actionable strategy.
- Foster advancement in uncertain conditions by structuring solutions to openended issues aligning collaborators and motivating crossfunctional teams such as customers and partners to drive projects forward.
- Partner crossfunctionally with Product Lifecycle Marketing Design Research and Engineering to align on goals and deliver a cohesive user experience.
- Champion experimentation and learning helping the team evolve how we test messaging optimize journeys and measure success.
Why This Role Matters
This role is central to evolving how we engage users with Acrobat.
Our compensation reflects the cost of labor across several U.S. geographic markets and we pay differently based on those defined markets. The U.S. pay range for this positionis $145100 $273200 annually. Paywithin this range varies by work locationand may also depend on jobrelated knowledge skillsand experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.At Adobe for sales roles starting salaries are expressed as total target compensation (TTC base commission) and shortterm incentives are in the form of sales commission plans. Nonsales roles starting salaries are expressed as base salary and shortterm incentives are in the form of the Annual Incentive Plan (AIP).
In addition certain roles may be eligible for longterm incentives in the form of a new hire equity award.
StateSpecific Notices:
California:
Fair Chance Ordinances
Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and fair chance ordinances.
Colorado:
Application Window Notice
If this role is open to hiring in Colorado (as listed on the job posting) the application window will remain open until at least the date and time stated above in Pacific Time in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location no specific application window applies and the posting may close at any time based on hiring needs.
Massachusetts:
Massachusetts Legal Notice
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
Adobe is proud to be anEqual Employment Opportunityemployer. We do not discriminate based on gender race or color ethnicity or national origin age disability religion sexual orientation gender identity or expression veteran status or any other applicable characteristics protected by law.Learn more.
Adobe aims to make accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process emailor call (408).
Required Experience:
Manager
Employment Type
Full-Time
