ADOBE EXPERIENCE PLATFORM LEAD
Posted on :
18-05-2025
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1 Vacancy
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Job Description
RESPONSIBILITIES:
Platform Implementation:
- Lead the setup and configuration of the Adobe Experience Platform including data schema development data ingestion processes and integration with other Adobe and thirdparty tools.
- Collaborate with IT and other stakeholders to ensure a seamless implementation process.
Data Management and Integration:
- Design and manage the customer data architecture within the AEP to support current and future business requirements.
- Oversee data integration from various sources to ensure comprehensive and accurate customer profiles.
Customer Insights and Segmentation:
- Utilize the AEP to create detailed customer segments and insights that drive marketing personalization and targeting.
- Work alongside marketing teams to develop strategies that leverage customer data for enhanced engagement.
Optimization and Innovation:
- Continuously evaluate and optimize the platform setup ensuring it aligns with best practices and business goals.
- Stay informed of updates and new features within the Adobe Experience Platform and provide recommendations for adoption.
Training and Support:
- Provide training and support to internal teams to ensure they effectively utilize the AEP.
- Act as the primary point of contact for any platformrelated queries or issues.
QUALIFICATIONS:
- Proven experience with Adobe Experience Platform and a strong understanding of its capabilities and features.
- Handson experience with data management analytics tools and marketing solutions.
- Strong problemsolving skills and ability to work with complex datasets.
- Excellent communication and project management skills.
- Experience with related Adobe products such as Adobe Analytics Adobe Target or Adobe Campaign is a plus.
Vertical
Technology
Employment Type
Full Time
Key Skills
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