Director, K-12 Sales
Director, K-12 Sales
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Job Description
General Description:
As a Director of Sales for North America you will play a pivotal role in driving D2Ls growth in the K-12 market. You will lead a high-performing cross-functional team focused on expanding our footprint deepening customer relationships and delivering exceptional value to educational institutions. This is a strategic leadership role that requires a blend of visionary thinking operational excellence and a passion for transforming education through technology.
How You Will Make an Impact:
Strategic Leadership & Market Growth
- Define and execute a go-to-market strategy aligned with D2Ls mission and growth objectives in the K-12 sector.
- Interpret market trends customer insights and competitive dynamics to inform strategic decisions.
- Represent D2L as a thought leader at industry events associations and forums.
Team Development & Performance Management
- Build lead and mentor a high-impact sales team fostering a culture of accountability collaboration and continuous improvement.
- Set clear performance expectations coach team members and conduct regular business reviews to ensure alignment with KPIs and revenue goals.
Customer Engagement & Revenue Generation
- Cultivate executive-level relationships with key clients and partners to drive adoption retention and expansion.
- Oversee the full sales cyclefrom prospecting and pipeline development to solution presentation and contract negotiation.
- Collaborate with Marketing Customer Engagement and Public Affairs to deliver integrated campaigns and customer success strategies.
Operational Excellence
- Accurately forecast revenue and manage sales performance metrics across the region.
- Partner with internal stakeholders to ensure operational alignment and scalability of sales initiatives.
- Support global sales efforts and contribute to cross-regional knowledge sharing and best practices.
Competencies (What Youll Bring to the Role):
- 3-5 years of progressive sales leadership experience in enterprise software preferably in EdTech eLearning or HCM.
- Proven success in building and scaling sales teams with a strong track record of exceeding revenue targets.
- Deep understanding of the K-12 education landscape including funding models procurement processes and policy trends.
- Exceptional communication and executive presence with the ability to influence C-level stakeholders.
- Strategic thinker with strong analytical skills and a data-driven approach to decision-making.
- Acumen with Artificial Intelligence tools
- Willingness to travel up to 50% across North America.
Education Recommendations:
- A bachelors degree in business or education or a related field is typically required.
Required Experience:
Director
Employment Type
Full Time
