The Amazon Flex team is seeking an experienced Marketing Operations Manager to lead the strategy execution and optimization of our marketing automation efforts. This role will serve as the primary Marketo Administrator managing all aspects of our Marketo instance to drive efficient and effective marketing processes and enhance campaign performance. You will work closely with crossfunctional teams and global stakeholders across the organization including marketing BI engineering and senior leadership.
Key job responsibilities
Serve as the primary administrator for the Marketo platform responsible for the configuration maintenance and ongoing support of the system.
Ensure data hygiene and lifecycle management within Marketo to improve data quality
Support global marketing stakeholders in planning and executing email campaigns landing pages forms and other automated workflows within Marketo.
Support set up testing and deployment of marketing campaigns with an eye for segmentation personalization and A/B testing to maximize effectiveness.
Track measure and analyze performance metrics for marketing automation efforts and recommend datadriven improvements.
Generate actionable insights through data analysis to inform strategic decisions and drive growth.
Manage integrations with CRM web analytics and other MarTech platforms to streamline workflows and enhance campaign tracking.
Stay updated with industry trends and Marketo product releases to apply new features and best practices.
Act as the goto expert for Marketo providing training and support to other marketing team members as needed.
Document processes create user guides and maintain best practices to ensure consistency in how Marketo is used across the team.
Ensure compliance with data privacy regulations (e.g. GDPR CCPA) and manage optin preferences within Marketo.
About the team
At Amazon were working to be the most Customercentric company on earth. One customer experience that were constantly looking to take to a new level is how to coordinate the delivery of their orders. Our goal is to exceed the expectations of all our customers by ensuring that their orders no matter how large or small are delivered where and when they need them as quickly accurately and cost effectively as possible. To meet this goal Amazon is continually striving to innovate and provide best in class service levels through the introduction of pioneering new logistics products and services significantly complimented by entrepreneurs like Amazon Delivery Service Partners and Amazon Flex. Amazon Flex crowdsources independent contractors called Delivery Partners to coordinate deliveries to our customers.
Bachelors degree in Business Marketing Computer Science or equivalent work experience.
4 years of technologydriven marketing automation and/or operations experience preferably with a strong focus on Marketo administration.
Demonstrated proficiency with Salesforce CRM (or other) and integrations with Marketo
Proficiency in Marketo platform administration integration and data management
Marketo Certified Expert preferred.
Strong analytical skills with the ability to interpret data and make actionable recommendations.
Excellent project management skills with the ability to prioritize and manage multiple projects.
Familiarity with data privacy regulations and best practices for marketing compliance.
Strong foundational understanding of application development concepts and technologies
Experience building and using web services and Marketo webhooks
Knowledge or basic experience of database working with enterprise data warehouse (Teradata Big Data) Experience with SQL ETL scripting SOAP/REST interfaces stored procedures
Experience handling and supporting integration between automated marketing platforms and other 3rd party applications.
Functional understanding of the campaign management process attribution measurement and marketing funnel management.
Ability to learn and interface with multiple technology domain partners including vendor teams and internal groups
Experience with Adobe Analytics and Target is a plus
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit
for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $98200/year in our lowest geographic market up to $179600/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.