Location: Frankfurt am Main Germany
Company: BYD Automotive GmbH
Reporting to: Director of Fleet Sales
About the Role:
As a Remarketing Manager you will be responsible for optimizing the resale and remarketing of vehicles within the National Sales Company. You will develop and implement strategies to efficiently market used vehicles through various sales channels contributing significantly to the brands value retention and sales performance.
Key Responsibilities:
- Develop and execute remarketing strategies for used cars lease returns and fleet vehicles
- Manage and optimize vehicle resale processes across different distribution channels (e.g. dealer network online platforms auctions)
- Analyze market trends and define measures to enhance residual values
- Collaborate with dealerships leasing companies and internal teams to maximize remarketing opportunities
- Design and implement pricing strategies for preowned vehicles
- Ensure compliance with corporate policies and regulatory requirements related to vehicle trading
- Support the development and enhancement of digital remarketing tools and platforms
- Analyze sales data and prepare reports for senior management
Your Profile:
- Degree in Business Administration Automotive Management Marketing or a related field
- Several years of experience in the automotive sector preferably in sales fleet management or remarketing
- Strong analytical skills and an understanding of market dynamics in the used car industry
- Excellent negotiation and communication skills when dealing with internal and external stakeholders
- Proficiency in digital sales channels and remarketing platforms
- Entrepreneurial mindset with a proactive and independent working approach
Why join us
- Opportunity to work in a dynamic and innovative industry.
- Competitive salary and benefits.
- Exposure to global automotive trends and strategies.
- A collaborative team environment that fosters professional growth.