Content Marketing Specialist, Health -Remote
Content Marketing Specialist, Health -Remote
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Salary Not Disclosed
1 Vacancy
Job Description
Reporting to the Marketing Director the Content Marketing Specialist will be a critical part of optimizing the usefulness of Experian Health marketing content and assets and the impact those assets have on sales enablement and expertise. You will work with the head of content marketing and the content marketing expert to maintain publishing platforms help with content development facilitate content deliverables in marketing campaigns and publish and deliver meaningful reporting for several groups of partners.
You will:
Blog social media and content creation:
- Maintain blog in WordPress and produce briefs for content agencies.
- Plan deploy and maintain engaging organic content in social media channels.
- Write engaging blog social advertising website email and other marketing copy
- Be the technical liaison from the Health marketing group to the global blog governance committee and global marketing operations.
Project Management:
- Help develop project plans outlining tasks timelines and responsibilities.
- Use project management tools to monitor project progress and ensure milestones are met.
- Collect necessary information and materials from multiple partners across the organization to support marketing projects.
- Manage the flow of work between marketing and organizational partners maintaining communication with all partners and ensuring tasks are completed.
- Identify potential project roadblocks and work with team members to resolve issues promptly.
- Coordinate with broader marketing team to help maintain a master marketing calendar that includes all campaigns events projects and deadlines.
Reporting and Analysis:
- Gather data on campaign performance from multiple sources (e.g. Salesforce Adobe analytics Seismic).
- Work with teams to develop and publish reports on campaign and channel performance.
Additional Responsibilities: Collaborate with the digital marketing team and support agency to improve SEO efforts.
Qualifications :
- BA in Communications or related field required
- Excellent oral writing and editing skills
- 2 4 years Knowledge of multiple disciplines in marketing communications
- Experienced in project management
- Collaborative and engaging work style
- Understanding of revenue cycle management in healthcare
Benefits/Perks:
- Role is remote from within the U.S.
- Great compensation package and bonus plan
- Core benefits including medical dental vision and matching 401K
- Flexible work environment ability to work remote hybrid or inoffice
- Flexible time off including volunteer time off vacation sick and 12paid holidays
Additional Information :
Our uniqueness is that we celebrate yours. Experians culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI work/life balance development authenticity collaboration wellness reward & recognition volunteering... the list goes on. Experians people first approach is awardwinning; Worlds Best Workplaces 2024 (Fortune Top 25) Great Place To Work in 24 countries and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.
Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range individual pay is determined by work location and additional factors such as jobrelated skills experience and education. You will be also eligible for a variable pay opportunity.
Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal state and local law including protected veterans and individuals with disabilities. Innovation is an important part of Experians DNA and practices and our inclusive workforce allows everyone to succeed and bring their whole self to work. If you have a disability or special need that requires accommodation please let us know at the earliest opportunity.
Remote Work :
Yes
Employment Type :
Fulltime
Employment Type
Remote
Company Industry
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
