Talent Attraction Specialist

McMillan Pazdan Smith is seeking to hire a creative Talent Attraction Specialist to join our team. As the Talent Attraction Specialist you will play a pivotal role in promoting our employer brand attracting top talent and enhancing the overall candidate experience. You will be an integral part of our Talent Acquisition team to develop and implement effective recruitment marketing strategies to engage potential candidates through various digital channels. Your main objective will be to communicate our company culture values and career opportunities to build a strong employer brand that attracts highquality applicants.

Key Responsibilities

• Create and execute innovative recruitment marketing plans to attract engage and nurture diverse talent pipelines.
• Develop compelling content (blogs videos social media posts career site content etc.) that highlights company culture benefits and career opportunities.
• Enhance the companys employer brand by communicating core values company culture and employee success stories across digital and social media platforms.
• Plan launch and manage targeted recruitment campaigns through email social media job boards geofencing &/or geotargeting to maximize candidate reach and engagement.
• Manage the Firms careers social media profiles (LinkedIn Facebook Instagram etc.) maintaining a strong and positive presence.
• Track analyze and report on key recruitment marketing metrics (e.g. engagement rates traffic applications) and provide insights and recommendations for improvement.
• Work closely with your HR and Talent Acquisition teammates to understand hiring needs and candidate personas and develop tailored marketing content to support recruitment efforts. Stay up to date with the latest trends in recruitment marketing employer branding and talent acquisition to continuously improve strategies and techniques.
• Promote and lead organization of recruitmentrelated events including webinars career fairs open houses and other talent networking opportunities.

Qualifications & Skills

• Bachelors degree in Marketing Communications Human Resources or related field preferred. 2 years of experience in recruitment marketing digital marketing employer branding or talent acquisition.
• Experience using marketing automation tools (e.g. HubSpot Marketo) and analytics tools (e.g. Power BI etc.).
• Knowledge of Applicant Tracking Systems (ATS) and CRM platforms is a plus
• Excellent verbal/written communication skills including strong content creation and copywriting skills.
• Proficiency in social media platforms (LinkedIn Facebook Instagram Twitter TikTok etc.).
• Proficiency in geofencing / geotargeting.
• Familiarity with SEO/SEM and digital marketing practices
• Creativity and ability to think outside the box.
• Project management skills with the ability to manage multiple priorities.
• Team player with a collaborative mindset and ability to work crossfunctionally.
• Deep understanding of the candidate experience.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job the employee is occasionally required to stand; walk; sit; use hands to grasp objects; reach with hands and arms; balance stop kneel or crouch; speak or listen. The employee must occasionally lift and/or carry up to 25 pounds. Specific vision abilities required by the job include close vision distance vision color vision peripheral vision depth perception and the ability to adjust focus.

Workplace Environment

Work environment characteristics described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform these essential functions. While performing the duties of this job the employee may occasionally be exposed to hazardous working conditions in conjunction with construction site visits. The noise level in the construction zone may be loud. While performing the duties of this job the employee is not exposed to hazardous working conditions. The noise level in the work environment is usually moderate.

McMillan Pazdan Smith is an equalopportunity employer. All qualified applicants will receive consideration for employment without regard to sex race religion color national origin age disability veterans status or any classification protected by state or local law. If you need a reasonable accommodation to access the information provided on this web site please contact Human Resources at: for further assistance.