Company: GoodFit
Role: Account Executive
Location: London or commutable to London 23 days/week
Language: English
WFH policy: Hybrid (23 days onsite/week)
Industry: B2B SaaS / SalesTech / MarTech / Data
Product: GTM data platform; custom datasets for sales marketing & RevOps. Commercial Leaders use GoodFit to configure the data they need to fuel their GTM strategy of choice.
Size and functions of local team: Current team is 1 AE 1 AM 1 Founders Associate 1 Solutions Founder (Harrison) and VP of Revenue (Wahid) are involved in deals and customers
Role description:
AE Targeting sales/marketing/rev ops leadership at B2B companies with 3200 reps;
Buyer personas: CROs VPs Sales VPs Marketing RevOps leads
Deal size: 15K80K avg. 20K ACV
Sales cycle: 760 days Avg. 40 days
Motion: Fullcycle sales incl. discovery dataset creation (via UI no coding) demos commercials legal handoff
Source of leads: Majority inbound via automated outreach; small outbound expected (events cold calling exec breakfasts etc.)
Split: Currently 100% inbound; aiming for 70/30 inbound/outbound (Inbounds are replies that convert into deals)
Selfgen activity expected to grow and increase as team scales
Reporting to: VP Revenue
Sales methodology: Dataled consultative selling
Future buyers: Potential expansion to enable GTM data for other sales/martech vendors
Unique about the company (that you dont read online):
Originated from internal Paddle ops to solve unstructured market mapping challenges
Fully bootstrapped until recent Series A with a Tier 1 UK fund (undisclosed)
Organic growth driven by client referrals and customer advocacy
Use cases include multiple industries (SaaS PE EoR fintech engineering)
Customers include Personio Clari Moss Coveo
Growth perspective (for the candidate in the role/company):
Exposure to fullcycle AE process with execlevel buyers
Strategic role influencing GTM strategies at top B2B companies
Opportunity to join postfunding growth phase aiming to 34x revenue and headcount
Platform shifting to selfserve future vertical & upsell opportunities expected
Team includes exunicorn and exited founders fasttrack growth environment
Must haves:
25 years sales experience (AE or equivalent)
Experience with full sales cycle (discovery to close)
Proven cold calling experience
Must have sold to senior commercial leaders (e.g. CRO VP Sales RevOps)
Experience across multiple industries within/outside of SaaS
Experience in startup/scaleup B2B SaaS environments
Knowledge of GTM tools and data workflows ( e.g. Zoominfo Clay Chili Piper Apollo Mutiny )
Nice to haves:
Experience working on or near product/RevOps teams
Hosted demand gen events or breakfast sessions
Exposure to consultative/technical sales
Salary range & secondary benefits:
60K80K base (focus on 6075 range exceptional candidates are applicable for the higher range).
Ramp quarter expected; full quota 200K (approx. 10 deals/qtr)
Hiring process:
- Phone screen
- Interview
- Take home task
- Culture fit round
How to Introduce a candidate: Slack #goodfitbluebirdsales
CRM:
Goodfit Video Bluebird
Experience:IC