Edelman is a voice synonymous with trust reimagining a future where the currency of communication is action. Our culture thrives on three promises: boldness is possibility empathy is progress and curiosity is momentum.
We are in relentless pursuit of an equitable and inspiring workplace that is respectful of all reflects and represents the world in which we live and fosters trust collaboration and belonging.
Edelman is looking for a Senior Social Strategist to join our growing team of social strategists practitioners and community experts. Our Senior Social Strategists are people who demonstrate curiosity and collaboration with operational excellence in building socialfirst brands.
The Role:
As a Senior Social Strategist you will help support the overall vision of business and be responsible for the creation management and implementation of daytoday strategic initiatives grounded in social behaviors and cultural context. You bring social sparks that drive tentpole campaigns trends brands need to move on tomorrow and the social creative hacks that breakthrough in the feed for owned social.
You will partner with clients fellow strategists community managers and creatives to bring brands and campaigns to life across all social channels and stages of the customer journey. Youll think big take calculated risks and propose bold programs that will help our clients achieve their goals and stand out in the market.
Responsibilities:
Shows up as a senior strategist in all settings strategically advising existing and prospective clients on social media strategies that drive impactful results
Captures and articulates insights gleaned from social behavioral and conversational trends artfully organizing information from observations to strategic implications and recommendations
Develop social media and community strategies including driving the research direction and insights to inform social strategies and campaigns
Build strategic messaging and communications frameworks designed to inform where and how a brand best connects with their communities to meet desired objectives
Stay current on users communities digital behaviors participatory trends best practices and digital experiences
Develop creative briefs with a focus towards social and community behaviors that inspires stakeholders to develop and implement social and feedfirst ideas and content
Work across teams and functions to ensure communications/marketing objectives are met
Work collaboratively across teams and functions (earned creative production measurement) to shape and tailor creative executions and content development based on platform knowledge and audience understanding
Provide guidance on engagement and participation for our clients and community managers in evolving social media channels through POVs identifying and evaluating new opportunities as appropriate for client objectives
Create and document best practices for community engagement including workflows tools and responsibilities.
Oversee daytoday social execution and operational excellence; responsible for oversight of junior team members work including providing coaching and feedback that enables others to bring their best selves to work
Basic Qualifications:
6 years of experience at a social or digital agency integrated marketing or communications firm
A Bachelors degreeor equivalent work experience
Preferred Qualifications:
A passion for social media from both a branding and cultural perspective with an understanding of best practices and new features/formats across social platforms (established and emerging)
Demonstrated track record of developing and executing creative engaging and successful social media acquisition and advocacy programs for clients
Experience in client services and relationship management including having the ability to understand and assess a clients needs and be able to confidently own communications and recommendations in email and presentations
Exceptional communication skills both written and verbal with strong attention to detail and storytelling
A passion for communities and social media with a solid grasp of integrated communications and emerging trends and platforms
Familiarity with social media management tools and platforms including Instagram LinkedIn and TikTok; experience with Sprinklr Sprout Social Talkwalker and/or Brandwatch
Knowledge of reddit discord and Twitch is a plus; knowledge of how to work with influencers creators and talent partners is a plus
$86000 $138000 a year
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An employees pay position within the salary range will be based on several factors including but not limited to relevant education qualifications certifications experience skills seniority geographic location performance travel requirements revenuebased metrics any contractual agreements and business or organizational needs. The range listed is just one component of DJEHs total compensation package for employees. Other rewards may include annual bonuses a Paid Time Off policy and regionspecific benefits.
Edelman offers a wide range of benefits: medical and dental insurance vision 401K life insurance disability insurance paid time off travel assistance and wellness programing.
Edelman is committed to diversity equity and inclusion and proud to be an equal opportunity employer. We welcome and encourage racially and ethnically diverse people members of the LGBTQ community veterans parents individuals with disabilities and members of any and all protected classes to apply.
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