Social Media Specialist
Social Media Specialist
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Job Description
Sony Corporation of America located in New York NY is the U.S. headquarters of Sony Group Corporation based in Tokyo Japan. Sonys principal U.S. businesses include Sony Electronics Inc. Sony Interactive Entertainment LLC Sony Music Entertainment Sony Music Publishing and Sony Pictures Entertainment Inc. With some 900 million Sony devices in hands and homes worldwide today a vast array of Sony movies television shows and music and the PlayStation Network Sony creates and delivers more entertainment experiences to more people than anyone else on earth. To learn more: SUMMARY
Sony Corporation of America (SCA) is seeking a Social Media Specialist to create content and manage community engagement for the Sony brands @Sony global social channels Instagram TikTok Shorts X Facebook and Threads. Youll test content strategies analyze performance data and assist with broader digital marketing initiatives. The ideal candidate is trendsavvy datadriven and passionate about crafting impactful creative content in a collaborative environment.
This position will be on a Hybrid schedule with 2 days per week in the NYC office.
JOB RESPONSIBILITIES
Create and publish original platformnative content for X Facebook Threads YouTube Shorts Instagram and TikTok tailored to each channels audience and format.
Manage and maintain social programming calendars for Sony brand.
Assist in producing POVs on new & emerging social channels.
Monitor and analyze content performance providing insights to optimize future strategies.
Identify trending content opportunities and share with broader audience asappropriate.
Be on the pulse of social conversation & find opportunities to make social media channels stand out.
Act as community manager for social channels by engaging community.
Moderate usergenerated content inline with the moderation policy as well as any active marketing campaigns.
Build relationships with other Sony operating companies colleagues.
Monitor effective benchmarks for measuring the growth of the communities and analyze review and report on effectiveness of new campaigns and initiatives.
Maintain a strong understanding of all things Sonyincluding Sony Pictures PlayStation Sony Pictures Television Sony Electronics Crunchyroll and Sony Musicto help shape relevant and impactful content.
Honesty trustworthiness and ethical conduct are material requirements for the responsibilities outlined above
QUALIFICATIONS FOR POSITION
Your qualifications and experience should include:
Minimum 2 years of digital marketing or social media experience at a creative agency or inhouse brand.Undergraduate degree required.
Proficiency in creating shortform video content.
Working knowledge of social network tools such as Sprout etc.
Working knowledge of Adobe Photoshop and Adobe Premiere Pro.
Strong experience in creative marketing and/or editorial writing.
Competent in managing social media platforms understanding analytics and applying learnings.
Direct experience and understanding of the landscape of social media platforms and their respective communities.
Project management time management and organizational skills.
Selfmotivated with the ability to work both independently and collaboratively.
Expertise in Microsoft Office Products including Word Excel and PowerPoint.
Knowledgeable of or curious to learn about the Sony brand and its group companies including PlayStation Sony Pictures Sony Music and Sony Electronics.
Must be authorized to work in the United States.
In addition to competitive pay and benefits we offer an environment and culture that promotes Diversity Equity and Inclusion. We are committed to creating an inclusive employee experience for you to thrive as part of Sonys purpose to fill the world with emotion through the power of creativity and technology.
Benefits:
SCA offers benefitseligible employees (generally regular employees scheduled to work 20 or more hours a week) a comprehensive benefits program that offers coverage and support for employees and their familys physical emotional and financial wellbeing.
What we offer you:
Comprehensive medical prescription drug dental and vision coverage with coverage for spouses/domestic partners and child dependents including access to a Health Savings Account (HSA) and Flexible Spending Account (FSA)
Employee assistance plan and comprehensive behavioral health benefits
Fertility benefits including surrogacy and adoption assistance programs
Basic and supplemental life insurance for employees as well as supplemental life insurance coverage for their spouses/domestic partners and children
Voluntary benefits such as group legal identity theft protection accident and hospital indemnity insurance
Shortterm & longterm disability plans
Up to 12 weeks of paid parental and caregiver leave
401(k) Plan with pretax Roth and aftertax options and company match with v immediate vesting
Education assistance and student loan programs
Other Programs:
Flexible Work Arrangements including hybrid work schedules
Time off to include vacation paid holidays sick leave Summer Fridays (early release) and a winter break between Christmas and New Years Day (based on business needs)
Referral bonuses (subject to eligibility)
Matching gift program
A wide variety of employee business resource groups (EBRGs)
Special discounts on Sony products offered exclusively to Sony employees
Employee stock purchase plan (Sony covers commissions and fees for your Sony stock purchases made through aftertax payroll deductions)
The anticipated annual base salary for this position is $70000 to $80000. In addition to the annual base salary this role has an annual bonus target of 5%. This range does not include any other compensation components or other benefits that an individual may be eligible for. The actual base salary offered depends on a variety of factors which may include as applicable the qualifications of the individual applicant for the position years of relevant experience specific and unique skills level of education attained certifications or other professional licenses held and the location in which the applicant lives and/or from which they will be performing the job.
#LIBC1
Sony is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race color religious creed sex (including pregnancy) gender national origin citizenship ancestry age physical or mental disability military status status as a veteran or disabled veteran sexual orientation gender identity or expression marital or family status genetic information medical condition or any other basis protected by applicable federal state or local law ordinance or regulation.
Disability Accommodation for Applicants to Sony Corporation of America
Sony Corporation of America provides reasonable accommodation for qualified individuals with disabilities and disabled veterans in job application procedures. For reasonable accommodation requests please contact us by email at or by mail to: Sony Corporation of America Human Resources Department 25 Madison Avenue New York NY 10010. Please indicate the position you are applying for.
Right to Work (English/Spanish)
EVerify Participation (English/Spanish)
While SCA does not require employees to be vaccinated against COVID19 there are certain Sony offices that require employees to be vaccinated in order to enter. If you will be located at or travel to those offices you will be required to be fully vaccinated to enter. The Company will consider requests for reasonable accommodations for documented medical reasons and for sincerely held religious beliefs in accordance with applicable law. Please do not include proof of vaccination status or any indication of a possible request for a vaccination accommodation when submitting your application materials. If applicable the Company will follow up with you directly to request proof of vaccination and to discuss any potential accommodations.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
