Global Paid Media Specialist
Global Paid Media Specialist
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Job Description
We are seeking an experienced datadriven Global Paid Media Specialist to lead the planning execution and optimization of paid media campaigns across multiple markets and channels. You will play a pivotal role in scaling our paid media efforts globally ensuring performance is aligned with business objectives and collaborating crossfunctionally with regional and local teams.
Key Responsibilities
- Plan execute and optimize paid media campaigns across platforms such as Google Ads Meta (Facebook & Instagram) TikTok programmatic DSPs and emerging channels.
- Manage and allocate global media budgets effectively to maximize ROI while ensuring local market nuances are considered.
- Build monitor and optimize campaigns for KPIs such as CPA ROAS LTV and other performance metrics.
- Collaborate with creative data and product teams to align ad creatives and messaging with campaign strategies.
- Develop and implement A/B testing strategies for creatives audiences and bidding approaches to drive continuous improvement.
- Generate actionable insights from campaign performance data sharing learnings and recommendations with internal stakeholders.
- Stay on top of industry trends platform updates and emerging tools to keep the companys paid media strategies competitive and innovative.
- Support localization of campaigns while maintaining global brand consistency.
Qualifications :
- 35 years of handson experience managing paid media campaigns across multiple platforms at scale.
- Proven track record in managing global or multimarket campaigns including budget allocation and localization.
- Deep expertise in digital media buying platforms (Google Ads Meta Ads Manager TikTok Ads DV360 or other DSPs).
- Strong analytical skills; proficiency in analyzing data sets and translating them into actionable insights.
- Experience with attribution models tracking solutions (Google Analytics GA4 Singular Adjust Appsflyer etc.) and tag management systems.
- Ability to work crossfunctionally and across time zones with regional teams and stakeholders.
- Excellent communication.
- Fluency in English; additional languages are a plus
Nice to Have
- Experience in subscriptionbased products gaming apps or entertainment industries.
- Familiarity with creative testing frameworks and creative automation tools.
- Basic SQL or BI platform skills (Looker Tableau PowerBI).
- What We Offer
- The opportunity to shape a global paid media strategy with high visibility and impact.
- A collaborative international and dynamic team environment.
- Flexible working conditions and competitive compensation.
Additional Information :
What we offer:
- The opportunity to shape a global paid media strategy with high visibility and impact.
- A collaborative international and dynamic team environment.
- Flexible working conditions and competitive compensation.
Why Join the World of Gameloft
- Because you want to be part of an exceptional experience within a company that is constantly growing!
- Because you want to work with talented people who are industry pioneers!
- Because you want to be part of an international environment with daily contact with other countries & cultures!
- Because you want to work in an inclusive equal opportunity workplace!
- Or just because youre looking for a great place to work!
Benefits:
- Internship agreement for minimum 36 months
- Flexible schedule adapted to your student needs
- Flexible work from home hybrid model
- An exceptional dynamic demanding and motivating working environment within a fastgrowing company
- Free coffee in the office
- Excellent local working conditions (quality of offices geographical location of office in the centre of Barcelona)
- ... and Thursday afterwork beers!
We cant wait to find our next great talent!
Join our team recently recognized in Forbes top 100 companies to work for! Were gamers from all walks of life united in creating a culture of inclusivity. Partnering with organizations like COGAM we ensure a safe workplace for everyone regardless of background or gaming preference. Whether youre a casual or hardcore gamer on any platform (were crossplatform now!) we want you to feel like you belong. Be part of shaping the gaming industry with us!
Please note that only selected candidates will be contacted and your CV will be saved in our files for a period of 6 months.
Want to know more Please visit our Website:
If the offer interests you Join the Game!
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
