Field Marketing Manager, Europe
Field Marketing Manager, Europe
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Job Description
FIELD MARKETING MANAGER EUROPE
The team at Industrial Scientific is committed to ending death on the job by the year 2050. We hire inquisitive motivated people foster an encouraging environment and we let them do their job. Our team is highly engaged builds quality solutions and delivers outstanding customer service. Our leaders understand the critical elements of breakthrough performance: bringing out the best in people; crafting a climate of trust openness and dedication; encouraging candor; and treating people fairly and with dignity.
We are searching for a Field Marketing Manager Europe to be responsible for all regional marketing activity including but not limited to: field marketing events adapt all marketing material in local languages the lead generation plan supporting sales and channel partners in the specific region. The Field Marketing Manager Europe has to develop a marketing strategy aligned with regional sales strategies. Moreover they are responsible for managing agencies and to collaborate with channel partners. The Field Marketing Manager Europe reports to the Customer Excellence & Fulfillment Director Europe and is based in France (preferred) England or The Netherlands.
Essential Responsabilities:
- Work closely with the Customer Excellence & Fulfillment Director Europe to come up with effective regionspecific marketing & digital marketing plan that supports the strategy
- Manage marketing budget and expenses in the specific region coordinate with Finance Department on invoices
- Plan and manage all aspects of field marketing events to create new sales opportunities
- Plan and execute all digital marketing including SEO/SEM marketing database landing pages email social media website and display advertising campaigns
- Design build and maintain our social media presence
- Measure and report performance of marketing activities such as events and lead generation assess against goals (ROI and KPIs) and suggest areas for improvement
- Support sales and channel partners with any marketing needs requested
- Increase brand awareness locally/regionally and MQLs for the region
- Support EMEA product & solution launches
- Collaborate with agencies and other vendor partners
- Coordinate marketing materials translations for the region
- Support various other marketing projects as needed
- Successfully prioritize and manage multiple projects simultaneously while meeting deadlines and budgets
- Brainstorm new and creative growth strategies
Requirements and skills:
- Bachelor or Master degree in marketing or a related field
- 5 years of marketing experience ideally in field marketing
- Proven experience carrying out marketing efforts including planning prioritizing and implementing strategy
- Previous experience managing events and lead generation
- Demonstrate a high degree of competence in sales and marketing processes HubSpot search campaigns and other tactics associated with marketing campaigns
- Demonstrable experience leading and managing SEO/SEM marketing database email social media and/or display advertising campaigns
- Strong communication skills written and oral
- Fluent in French & English other European language(s) is a plus
- Highly organized and proficient at managing multiple projects at a time
- Creative innovative and always think outside the box
- Ability to travel some international travel may occur
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race religion color national origin sex gender gender expression sexual orientation age marital status veteran status or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process to perform essential job functions and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Required Experience:
Manager
Employment Type
Full-Time
