Influencer Marketing Specialist - TikTok
Influencer Marketing Specialist - TikTok
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Salary Not Disclosed
1 Vacancy
Job Description
About Us
Thank you for your interest in joining our team! QVC Group Inc. is a Fortune 500 company with six leading retail brands QVC HSN Ballard Designs Frontgate Garnet Hill and Grandin Road. We are a live social shopping company that redefines the shopping experience through videodriven commerce on every screen from smartphones and tablets to laptops and TVs.
QVC Group has long been a leader in live shopping. With our unique set of assets and a wellestablished social shopping presence we are poised for accelerated growth on the major social platforms including TikTok Facebook Instagram and YouTube. The Social Selling team operates like a startup within QVC Group moving quickly to grow sales rapidly by producing engaging social shopping content while embracing a datadriven testandlearn approach.
The Opportunity
The Influencer Specialist is responsible for executing the influencer program and driving revenue growth. This role involves impactful planning and timely delivery of all campaign assets serving as the primary point of contact for all execution and planning discussions related to influencer efforts both internally and with agency partners. The Influencer Specialist will also optimize and test new business opportunities to grow revenue and acquire new customers for our evolving influencer program.
This position is hybrid (in office 6 times a month) and based out of West Chester PA.
Your Impact
- Allocate and manage the campaign budget to meet monthly spend sales and new customer goals; oversee agency relationships and ongoing campaigns with key platforms; and collaborate with the Manager to review and plan budget allocations.
- Monitor and analyze campaign performance metrics providing detailed reports and insights to optimize future strategies and ensure timely monthly payment processing.
- Build and enhance collaborative relationships with influencers internal teams external partners merchants and buyers; support account teams with valuable insights; and lead innovative initiatives on emerging platforms to drive successful and forwardthinking influencer campaigns.
- Collaborate with influencers and partner with internal teams to create engaging content that resonates with target audiences and adheres to brand guidelines
What You Bring
- Education: BA/BS in merchandising marketing communications or related field; or equivalent experience required
- Experience: 23 years professional experience within influencer marketing digitital marketing social media marketing or similar field
- Experience with TikTok is a plus
#LIhybrid #LIST4
If you enjoy being a part of a team creating experiences and delighting customers youll love it here. If youre excited about retail media social live streaming technology customer service design and more youll find amazing projects to work on.If you want to grow professionally and learn every day youll thrive with us. If you appreciate a company committed to inclusion and belonging for all youll be amazed at whats available for our team members. We offer a comprehensive Total Rewards package including competitive compensation health care benefits starting on day 1 401(k) paid time off tuition reimbursement employee assistance program parental leave paid volunteer hours company discounts and much more. Best of all working with QVC Group means friendly teams ambitious projects and fastmoving careers!
For QVC Group our commitment to inclusion and belonging for all is deeply rooted in Our Principles. They call on us to Drive Progress Act With Empathy Be Brave Embrace the Future and Do Whats Right so that everyone can thrive. We are committed to ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal state and local laws and regulations. As an equal opportunity employer QVC Group is committed to a barrierfree employment process. If you need reasonable accommodations/support throughout please contact us at for assistance.
Click Apply and log in with your existing account or create an account. This will allow you to check the status of your application at any time and receive the most up to date communications from our Talent Acquisition team.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
