Brand Media Manager (f/m/d)
Brand Media Manager (f/m/d)
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Job Description
ZEAL Network SE is a dynamic international group of companies that has been creating exciting and innovative lottery experiences for over 20 years. As Germanys largest provider of online lotteries through our brands LOTTO24 and Tipp24 and a trusted partner of Spains ONCE the secondlargest national lottery were shaping the future of the lottery industry. We are passionate about driving innovation as demonstrated by our newest brands Freiheit and Traumhausverlosung which bring fresh and exciting dreams to life. Additionally through ZEAL Ventures we invest in inspiring ecommerce startups like Omaze and DAYMADE fueling fresh ideas and opportunities.
Our team of 290 professionals from diverse backgrounds is united by a visionary mindset a passion for collaboration and a commitment to inspire dreams. At ZEAL we empower our people to think ambitiously and work together toward a shared purpose: helping people imagine and achieve their aspirations.
The role:
We are looking for a passionate and resultsdriven Brand Media Manager (f/m/d) to play a pivotal role in shaping and executing media campaigns for our three exciting brands (L24 f THV). This role focuses on driving brand growth through strategic planning and optimization of crosschannel campaigns with a strong emphasis on digital platforms such as YouTube Online Video (OLV) and Connected TV (CTV). If you thrive in a dynamic datadriven environment and have a flair for innovation in the media landscape wed love to have you on our team.
Your tasks:
Plan execute and optimize crosschannel media campaigns with a primary focus on digital channels (YouTube CTV); offline channels (TV Radio) are a plus.
Analyze and report on key KPIs to measure campaign success and guide improvements.
Manage relationships with media agencies saleshouses and partners to ensure optimal media buying strategies.
Identify and evaluate new media channels to increase reach and build brand KPIs.
Collaborate closely with creative data analytics and business teams to ensure cohesive campaign execution.
Oversee and steer media budgets effectively to achieve maximum impact.
Conduct market and competitive analyses to stay ahead of industry trends and innovations.
What you offer us:
35 years of experience in media planning and management ideally across both client and agency roles.
Proven expertise in YouTube/OLV campaign planning and execution; experience with TV and Radio is a strong plus.
Deep knowledge of the German media landscape and its unique opportunities.
Strong analytical mindset with the ability to interpret data and drive actionable insights.
Ability to multitask in an agile work environment while managing multiple campaigns simultaneously.
Teamoriented mindset with excellent stakeholder management skills.
Exceptional communication and negotiation skills in both German and English.
What we offer:
Work in a competent interdisciplinary team where you can actively contribute your knowledge and ideas
No micromanagement but a lot of trust into your ability to deliver and perform
Lots of potential to grow your technical skillset with strong peers
A yearly development budget of EUR 1500 for your personal development
Independent and innovative way of working and a believe real flexible work. You can take your unlimited vacation days spontaneously; we work in a hybrid model and provide you with technical home office equipment.
Once a quarter a company event where we all get together and celebrate as well as regular team events and small gettogethers
Challenging tasks and lots of fun!
Not ticking every box or think youve got that unique set of skills we havent realised we need Get in touch anyway; were always looking to add great people!
Required Experience:
Manager
Employment Type
Full-Time
