Senior Director B2B Channel Marketing
Senior Director B2B Channel Marketing
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Salary Not Disclosed
1 Vacancy
Job Description
As the Senior Director B2B Channel Marketing at Moen you will be a key leader in shaping and guiding wholesale marketing strategies across our distribution network. This role is essential in supporting growth expanding Moens presence within key trade sectors and delivering meaningful market results. Youll oversee a highperforming team foster trusted partnerships and implement insightdriven strategies to enhance brand relevance and channel performance.
You will collaborate across functionsincluding Marketing Sales Product Management eCommerce Finance and Operationsto ensure a cohesive and integrated gotomarket experience. Your ability to align internal capabilities with the needs of our wholesale partners will be vital to driving shared success across our wholesale landscape.
We value individuals who can Think Fast making smart datainformed decisions that help us stay ahead of the curve; Work It Together bringing teams together building collaborative solutions that serve our customers and partners; and Make the Hard Call embracing challenges leading with clarity and taking initiative to move important work forward.
Position location: This position is eligible for a hybrid schedule based out of Deerfield IL. Effective mid2025 Fortune Brands will transition to a new worldclass campus in Deerfield bringing together associates from across our U.S. offices brands and functions. The campus will offer vibrant workspaces for collaboration along with amenities for dining onsite daycare fitness and recreation.
What you will be doing
- Develop and guide innovative wholesale channel marketing strategies aligned to business and brand goals identifying opportunities for growth across distributor and trade networks.
- Oversee planning and implementation of campaigns and programs tailored to wholesale and trade audiences ensuring brand consistency and measurable results.
- Partner crossfunctionally with internal teams to integrate wholesale channel marketing into broader company initiatives.
- Use data insights and analytics platforms (e.g. Tableau Adobe Google Analytics) to assess performance recognize trends and enhance marketing effectiveness.
- Design and launch demandgeneration programs including promotions and campaigns to support distributor and trade engagement.
- Provide wholesale partners with enablement tools training resources and coordinated gotomarket support to help drive success.
- Conduct competitive market research to assess trends uncover insights and inform strategic direction.
- Manage and optimize the wholesale channel marketing budget with an emphasis on longterm value.
- Collaborate closely with Sales Product Management and other internal teams to ensure alignment and consistent execution of strategies across all touchpoints.
Qualifications :
Required Qualifications:
- Bachelors degree in Marketing Engineering Business Administration or a related field.
- 10 years of experience in marketing or sales withing within the building products or consumer durables industry.
- 5 years of experience managing customer accounts channel marketing or wholesale distribution partnerships including budget oversight and P&L exposure.
- Demonstrated success in leading crossfunctional initiatives and managing through influence in a matrixed organization.
- Strong understanding of wholesale distribution networks trade marketing and contractor sales ecosystems.
- Skilled in performance tracking using tools like Tableau PowerBI or Google Analytics.
- Excellent communicator with the ability to build trust share clear strategies and engage internal and external stakeholders.
- Proficient in Microsoft Office Suite (Excel PowerPoint Word) and SAP.
- Ability to travel up to 30% for field engagement customer meetings industry events or market oversight.
Preferred Qualifications:
- MBA or advanced degree.
- Experience in CPG or building material industries
Additional Information :
Additional Information:
Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $140000 USD $220000 USD. Please note that actual salaries may vary within the range or be above or below the range based on factors including but not limited to education training experience professional achievement business need and location. In addition to base salary employees will participate in either an annual bonus plan based on company and individual performance or a rolebased sales incentive plan.
At Fortune Brands we support the overall health and wellness of our associates by offering comprehensive competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates unique needs. This includes robust health plans a marketleading 401(k) program with a company contribution product discounts flexible time off benefits (including halfday summer Fridays per policy) inclusive fertility / adoption benefits and more. We offer numerous Employee Resource Groups to support inclusivity and our associates feeling of belonging at work.
Fortune Brands is a brand innovation and channel leader focused on exciting supercharged categories in the home products security and commercial building markets. Our portfolio of brands includes Moen House of Rohl Aqualisa SpringWell ThermaTru Larson Fiberon Master Lock SentrySafe and Yale residential.
Fortune Brands is headquartered in Deerfield Illinois and trades on the NYSE as FBIN
Equal Employment Opportunity:
FBIN is an equal employment opportunity employer and does not discriminate against any applicant based on race color religion sex gender identity or expression national origin ancestry age disability marital status protected veteran status sexual orientation genetic history or information or any other legally protected characteristic.
Reasonable Accommodations:
FBIN is committed to working with and providing reasonable accommodation to applicants with disabilities. If you need a reasonable accommodation for any part of the application or interview process please contact us at and let us know the nature of your request along with your contact information. Resumes submitted to this email address will not be responded to.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
