About Us: Brelex Media is a fastgrowing digital marketing agency that partners with DirecttoConsumer (D2C) brands to drive growth through effective online marketing strategies. We are looking for a talented and experienced Ads Specialist to manage Meta Ads campaigns and help our clients achieve exceptional results.
Key Responsibilities:
- Plan create and manage highperforming Meta Ads (Facebook & Instagram) campaigns.
- Conduct audience research and develop targeting strategies to maximize campaign performance.
- Write compelling ad copy and work with the creative team to develop engaging visuals.
- Continuously monitor and optimize ad campaigns to improve ROAS and achieve client goals.
- Analyze campaign performance data and prepare detailed reports with actionable insights.
- Stay updated on the latest trends and best practices in Meta Ads and D2C marketing.
- Collaborate with the client management team to ensure seamless communication and strategy alignment.
Requirements:
- Proven experience as a Meta Ads Specialist specifically working with D2C brands.
- Deep understanding of Facebook Business Manager Ads Manager and related tools.
- Strong analytical skills to interpret campaign performance data and make datadriven decisions.
- Experience with audience segmentation retargeting strategies and lookalike audiences.
- Knowledge of pixel setup conversion tracking and custom event tracking.
- Excellent communication skills in English and Hindi
- Ability to work independently in a remote setting and meet deadlines.
Preferred Qualifications:
- Experience managing ad budgets of Rsper month.
- Familiarity with other ad platforms (Google Ads TikTok Ads etc. is a plus.
- Knowledge of ecommerce platforms.
What We Offer:
- Competitive salary based on experience.
- Flexible remote work environment.
- Opportunity to work with exciting D2C brands and contribute to their success.
- Professional growth and development opportunities.
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