The role
SoFi is seeking a datadriven thinker and wellrounded operator to join the Marketing Business Operations team. The role will be pivotal in both driving the organizational effectiveness of the marketing function (working on the business) and leading strategic projects that include testing launching and iterating on new marketing on behalf of the CMO & marketing leadership (working in the business).
The Manager Marketing Business Operations is a high octane gogetter with the intellectual curiosity strategic chops and relationship building acumen to lead crossfunctional teams toward incubating and testing marketing strategies. The Manager will spearhead the development and execution of key initiatives such as our new SoFi Plus Experiences benefit that provides our premium subscription members with access to curated events in live sports music and more.
This role reports to the Director of Marketing Business Operations. As a member of Marketing Business Operations the Manager works with many other teams within SoFi. As such the ideal candidate has a proven track record of leading and collaborating crossfunctionally to solve complex ambiguous challenges.
What youll do
- Structure complex problems define clear hypotheses and build business cases that influence our approach such as the future state vision for SoFi Plus Experiences
- Create the partnership pipeline for Experiences collaborating with Brand Strategy and Sports Marketing to identify and execute against opportunities
- Lead the creation of value propositions and go to market strategies for strategic initiatives such as SoFi Plus Experiences partnering with the marketing teams including Brand Creative Studio PMM and Channel Owners
- Produce quantitative models in support of strategic operational and planning decisions in collaboration with marketing leadership Marketing Data Science and Finance
- Build Board and Executiveready presentations documents and communications effectively conveying recommendations summarizing plans and priorities and celebrating achievements
- Manage and mentor the Associate Marketing Business Operations
- Manage and execute adhoc activities as requested by the Director of Marketing Business Operations the marketing leadership team and the CMO
What youll need:
- A commitment to SoFis mission of helping people Get Their Money Right to achieve their financial ambitions
- A Bachelors degree
- 5 years of work experience in a toptier consulting firm investment bank or high growth technology business
- Expertise building Board and Executiveready presentations
- Proven ability to build strong relationships and lead crossfunctional teams
- Strong analytical skills and attention to detail in building financial models and business cases
- Strategic and proactive approach to problem solving particularly in ambiguous and dynamic environments
- Hands on operational capabilities with advanced proficiency in Google Suite MS Office Apps etc.
- Experience in financial services consumer technology and marketing
- Excellent time and project management skills with a track record of delivering on complex projects
Required Experience:
Manager