Social Media Specialist
Social Media Specialist
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$ 62000 - 77856
1 Vacancy
Job Description
Job Summary
Working closely with the current Strategic Enrollment Management communications team and other social media experts on campus the Social Media Specialist creates strategies and content while overseeing social media campaigns (on a variety of platforms) that align with SEMs target audiences and promotes events and initiatives. In addition to regular audits of and reports on SEMs social media and external partners presence this position keeps a pulse on marketplace conversationsincluding competitive researchresulting in continuous optimization of SEM social platforms/social presence. This role requires strong communication skills attention to detail and the ability to manage multiple projects in a fastpaced environment while supporting divisional and institutional visions and values.
Department Summary
Cal Poly is a nationallyranked public university located in San Luis Obispo California and known for its Learn by Doing philosophy. Cal Polys handson approach small class sizes and close studentfaculty mentorships result in graduates ready from day one to impact their communities California and the world. Cal Polys Strategic Enrollment Management (SEM) division is responsible for the efforts to identify recruit enroll and graduate its student body in accordance with the Universitys mission vision and goals. The division includes the offices of Admissions and Recruitment Institutional Research the Registrar SEM Data Management and Financial Aid.
Key Qualifications
- Working knowledge of and ability to apply standard theories practices principles and techniques related to the operation of the area of social media and communication. Basic knowledge of and ability to apply fundamental concepts.
- Ability to analyze and select pertinent facts and integrate them into communication vehicles.
- Deep understanding of social media analytics to determine where communications and campaigns are succeeding and where and how they can be bolstered.
- Demonstrated ability to keep abreast of campus events and subject matter expertise in relation to current events to identify and capitalize on media opportunities that will promote the university and increase positive media coverage.
- Working knowledge of copyright and other applicable laws pertaining to publications and media.
Education and Experience
- Equivalent to graduation from a fouryear college or university and three years of progressively responsible experience in marketing and public relations or a related field. A graduate degree in a related field may be substituted for one year of the required experience. Additional qualifying experience may be substituted for the required education on a yearforyear basis.
Salary and Benefits
Anticipated Hiring Range:$62000 $77856 Per Year
Classification Range: $49752 $90000 Per Year
Cal Poly offers a bestinclass benefits program including health dental and vision insurance retirement participation in the Public Employees Retirement System and educational benefits for eligible employees. See our benefits website for additional information.
Cal Poly
Cal Poly is a nationallyranked public university located in San Luis Obispo California and known for its Learn by Doing philosophy. Each year more than 20000 toptier students come to San Luis Obispo to put knowledge into action taking their learning outside the classroom as they prepare for careers in engineering agriculture science business humanities and the built environment. Cal Polys handson philosophy small class sizes and close studentfaculty mentorships result in graduates ready from day one to impact their communities California and the world. For more information visit .
Equal Opportunity and Excellence in Education and Employment
This position is open and available to all regardless of race sex color ethnicity or national origin. Consistent with California law and federal civil rights laws Cal Poly provides equal opportunity in education and employment without unlawful discrimination or preferential treatment based on race sex color ethnicity or national origin. Our commitment to equal opportunity means ensuring that every student and employee has access to the resources and support they need to thrive and succeed in a university environment and in their communities. Cal Poly complies with Title VI of the Civil Rights Act of 1964 Title IX of the Education Amendments of 1972 the Americans with Disabilities Act (ADA) Section 504 of the Rehabilitation Act the California Equity in Higher Education Act Californias Proposition 209 (Art. I Section 31 of the California Constitution) other applicable state and federal antidiscrimination laws and CSUs Nondiscrimination Policy. We prohibit discriminatory preferential treatment segregation based on race or any other protected status and all forms of discrimination harassment and retaliation in all university programs policies and practices.
Cal Poly is a diverse community of individuals who represent many perspectives beliefs and identities committed to fostering an inclusive respectful and intellectually vibrant environment. We cultivate a culture of open dialogue mutual respect and belonging to support educational excellence and student success. Through academic programs student organizations and activities faculty initiatives and community partnerships we encourage meaningful engagement with diverse perspectives. As a higher education institution we are dedicated to advancing knowledge and empowering individuals to reach their full potential by prioritizing inclusive curriculum development faculty and staff training student mentorship and comprehensive support programs. At Cal Poly excellence is built on merit talent diversity accessibility and equal opportunity for all.
Supplemental Information
Satisfactory completion of a background check (including a criminal records check) is required for employment. Cal Poly will make a conditional offer of employment which may be rescinded if the background check reveals disqualifying information and/or it is discovered that the candidate knowingly withheld or falsified employees who are offered positions on campus will be required to undergo a background check for any position where a background check is required by law or that Cal Poly has designated as to satisfactorily complete the background check may affect the continued employment of a current CSUemployee who was conditionally offered the position.
The person holding this position is considered a mandated reporter under the California Child Abuse and Neglect Reporting Act and is required to comply with the requirements set forth in CSU Executive Order 1083 as a condition of employment.
Cal Poly San Luis Obispo is not a sponsoring agency for staff or management positions. Applicants for staff and management positions must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.
Positions are posted for a minimum of 14 calendar days.
Required Experience:
Unclear Seniority
Employment Type
Full-Time
