drjobs Senior ASM - Modern Trade, South

Senior ASM - Modern Trade, South

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Job Location drjobs

Bengaluru - India

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job Description:

Role: Senior ASM Modern Trade South

Business Unit: Mars Wrigley India

Location: Bangalore

Job Purpose:

  • Develop influence and drive the implementation of the growth agenda in the area. Realize growth through the opportunities addressed by maximizing opportunity from the following levers of markets channels infrastructure people and enablers.

  • The Sr. ASM @ MARS role serves the purpose of translating business strategies into suitable actions for specific geographies on the one hand while leveraging local level opportunities to drive Physical and Mental availability.

Key Responsibilities:

Planning Role:

  • Set monitor and deliver key business and S&D objectives at period quarter and Annual levels

  • Develop the markets by using a judicious mix of tools available to drive Physical and Mental availability

  • Deploy and/or create person neutral systems processes and Ways of Working which lead to a fundamentally solid Sales Engine in his/her specific geography.

  • Influence Key stakeholders such as LM Trade Marketing sales development and Marketing to align and garner necessary support to meet growth ambitions in the mid to long term

  • Maximize throughputs of trade spends (as per agreed norms) and ensure delivery of In Store Visibility and execution as per MARS standards leveraging tools available

People Function:

  • Lead Monitor Motivate and drive performance by leverage selling tools and incentive programmes as designed by the company

  • Coach SOs on the Mars Sales & Distribution system and drive desired productivity levels

  • Implement structured training interventions as per agreed calendar to continuously upskill his FSA team

  • Recruit desired numbers of FSAs of targeted profiles within specific timelines

Execution:

  • Deployment & Execution of period quarterly and Annual business Plans

  • Deployment and execution of all promotions and BTL activations planned by the National Key account team

  • Driving the team of Sales Officers TSIs Merchandisers and Promoters to deliver the picture of success in the Modern Grocery outlets formats being covered by the Modern Trade Channel

  • Driving for all Initiatives planned in the geography towards category management Additional Visibility elements multisite and cross category placement of products or any other Initiative drive planned by the National Key account team

Key Account Management:

  • The MT Sr. ASM will handle the regional Chains that may exist in their region and conduct Key Account management function for those set of chains.

  • The incumbent will also be responsible for engaging with the regional teams of National Chains to develop and execute local level activations by coordinating with the Customers category teams and MWs Key Account managers

  • Key account management role would mean engaging with the Chains category Teams for Business planning and delivery Promotion & Visibility planning and driving for Desired market Shares

  • The Role would require the ASM to engage in Data Analytics and derive insights to be applied in driving business with the Regional Chains


People Function:

  • Lead Monitor Motivate and drive performance by leverage selling tools and incentive programs as designed by the company

  • Coach SOs on the Mars Sales & Distribution system and drive desired productivity levels

  • Implement structured training interventions as per agreed calendar to continuously up skill their Sales Officers / TSI / Promoter & Merchandiser team

  • Recruit desired numbers of FSAs / KAEs / Promoters and Merchandisers of targeted profiles within specific timelines

  • Drive adherence and usage of SFA tools to track and build information and actionable outputs to improve instore execution standards


Administration:

  • Conduct Period meetings as per agreed norms to monitor performance levels across cities SO Distributors and Brands

  • Ensure efficient backend administration by way of claim submissions expense statements account reconciliations and signoffs etc

  • In conjunction with LM ensure a higher level of forecast accuracy on a period level and align with regional Supply chain teams to ensure efficient service levels to customers

Job Specifications/Qualifications:

  • Bachelors with 57 years experience or MBA with 45 years Experience

  • Desirable experience in Channel Management Direct Sales Exposure to cold chain operations New Business Development Route to market development Team handling

  • Experienced in working with multifunctional teams in sales marketing and logistics domain (direct/indirect sales sales development key accounts marketing logistics)

  • Required to have performed an ASM Sales role for at least 45 years (preferably having handled Modern Trade Channel for atleast 1year or more)

What can you expect from Mars

  • Work with diverse and talented Associates all guided by the Five Principles.

  • Join a purpose driven company where were striving to build the world we want tomorrow today.

  • Bestinclass learning and development support from day one including access to our inhouse Mars University.

  • An industry competitive salary and benefits package including company bonus.

Mars is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race color religion sex sexual orientation gender identity national origin disability status protected veteran status or any other characteristic protected by law. If you need assistance or an accommodation during the application process because of a disability it is available upon request. The company is pleased to provide such assistance and no applicant will be penalized as a result of such a request.


Required Experience:

Senior IC

Employment Type

Full-Time

Company Industry

About Company

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