U.S. Nurtec ODT HCP Senior Marketing Manager, Digital Lead (Secondment - 7 months)

Why Patients Need You

Pfizers U.S. Migraine portfolio consists of two complimentary treatments Nurtec ODT and Zavzpret. Nurtec ODT is the first and only FDA approved oral CGRP receptor antagonist indicated in adults for the acute treatment of migraine and the preventive treatment of episodic migraine. Nurtec ODT can change the paradigm in migraine treatment and potentially establish a new standard of care. Zavzpret is the first and only FDA approved CGRP receptor antagonist nasal spray that is designed to provide patients fast relief from a migraine attack with just one spray.

Over 41 million patients in the U.S. currently suffer from migraine but less than 25% seek care. About 1.2 million patients with migraine visit the ER per year and almost 80% of them never sought care from a community regarding their migraine condition before going to the ED. Less than 2% of patients diagnosed with Migraine are taking a CGRP treatment like Nurtec ODT and Zavzpret largely due to payer restrictions. Migraine creates a significant economic burden to the U.S. healthcare system costing over $78B annually.

What You Will Achieve

The U.S. Nurtec ODT HCP Senior Marketing Manager Secondment Digital Lead will report directly to the U.S. Nurtec HCP Team Lead and partner with and the US Marketing team Pfizer digital CMO Medical and a multitude of agency stakeholders to evolve and execute Nurtec ODTs Digital HCP strategy and execution plan for the remainder of 2025 (68 months). It operates in a fastpaced dynamic environment given how important Nurtec ODT is to the companys overall performance. Additionally new data new messaging and a new campaign are rolling out this year that will increase opportunity to engage and educate HCPs via nonpersonal digital channels.

How You Will Achieve It

• Lead and evolve Nurtec ODTs HCP digital strategy

• Lead transition of Nurtec ODTs HCP website from Edison to the Pfizerpro platform in partnership with the Pfizer Digital team

• Partner with the Nurtec ODT starters team to enable esampling on Pfizerpro

• Partner with CMO to launch new CRM emails

• Lead and launch the development of reptriggered emails for the field force including RC reviews

• Support the Nurtec ODT Marketing media lead to develop Nurtec ODT HCP media tactics in partnership with the media team and creative agency; lead RC reviews

• Collect insights and channel metrics to evaluate performance; socialize findings with broader Migraine Team and pivot accordingly

• Pull through new HCP campaign and messaging into non personal channels such as media tactics email and website

• Work seamlessly across different functional teams including (but not limited to) Migraine HCP/Consumer/Payer Global Medical Legal Regulatory and GAV

• Support 2H 2025 operating and tactical plan development process focused on HCP digital strategy and execution plan

• Manage agency partners working on website email and media tactics

Qualifications

MustHave

• BS/BA degree required with a minimum of 6 years in the pharmaceutical biotech device or diagnostic industry including ability to develop deliver upon marketing strategies with proven results

NicetoHave

• 3 years of experience in Marketing Experience preferred

• Primary Care and/or Migraine experience a plus

• Selfstarter but also take direction and drive execution

• Ability to work collaboratively with crossfunctional teams

• Ability to work on multiple projects and prioritize effectively

• Change agile and dependable; ability to turn around deliverables in a fastpaced environment

• Strong project management skills

• Demonstrated expertise and success in executing upon brand strategy and tactical plans

• Demonstrated ability to work effectively with varied internal and external stakeholders to improve business performance

• Strong analytical skills; detail and action oriented; creative

• Strong written verbal and interpersonal skills; ability to interact effectively both oneonone and in groups

Candidate demonstrates a breadth of diverse leadership experiences and capabilities including: the ability to influence and collaborate with peers develop and coach others oversee and guide the work of other colleagues to achieve meaningful outcomes and create business impact.

PHYSICAL/MENTAL REQUIREMENTS

N/A

NONSTANDARD WORK SCHEDULE TRAVEL OR ENVIRONMENT REQUIREMENTS

12 meetings (POA congress).

Other Job Details

• Last Date to Apply for Job:MAY 15 2025

• Additional Location Information:United States Remote

• Eligible for Relocation Package NO

• Secondment 7 months

• If you are currently in a driving position with a fleet vehicle and this secondment does not require driving as an essential function of the position for12 months or longer you will be required to turn in your fleet vehicle for the duration of the nondriving secondment. Please refer to the Fleet Policy and Procedures document for more information.

Work Location Assignment:On Premise

Relocation assistance may be available based on business needs and/or eligibility.