Head of AXA RACE - FH

The Head of AXA RACE is a key role responsible for ensuring both the delivery of the long term commercial success of AXAs large international travel partners (airline OTA financial institution telco) and increasing the visibility of the AXA value proposition in the international travel ecosphere . This role encompasses the following core areas:

• Creation of the RACE toolbox (based on some first partial building blocks) to help Partners maximizing their revenues from selling travel insurance (hence make AXA competitive in hunting and retention) : ecommerce conversion techniques bundling with partner products loyalty schemes membership formulas product innovation with the partner alternative distribution schemes A/B testing customer testing benchmarking of sales performance across Partners coinnovation
• Accompanying commercial team in promoting explaining and implementing the RACE tools towards the Partners. Be the representative of RACE into the external world
• Deliver impact at Partners with main KPIs : conversion rate sales growth bpulse score margin growth for AXA
• Engage with senior stakeholders at AXA and at Partner side on this unique market concept
• Collaborate as One AXA towards the Partners with colleagues from sales product external stakeholders (Ancileo Amadeus legal/compliance
• Ensure compliancy with regulations (customer conduct IDD..
• The Role is key part of the SCALE UP strategic ambition in pillar 1 (selective growth) and focuses primarily (but not exclusively) on the fighter unit international travel deals.
• The role reports directly to the Head of Travel Solutions

Internally the role collaborates mainly with local sales of AXA Partners countries the central commercial team in Travel Solutions the central implementation team in Travel Solutions the Value Proposition team (product) in travel solutions. Also close collaboration with TEX legal compliance ecommerce customer.

• Strategy & development of continuous plans that position AXA through RACE in the market as differentiated and maximizing value for partners:
  Develop overall RACE concept and strategy
  Translate the concept into tailored approaches for selected prime Partners in line with partner needs and specificities
  Monitor continuous evolution of sales conversion and user experience (UX) as result of actions taken
  Ensure collaborative approach to partner management to ensure crossparty engagement in conversion improvement plans and to deliver against expectation
  Share conversion rate & UX best practices in the market place to ensure winwin benefit for both AXA and the partner
• Partnership collaboration to differentiate AXAs & partners value propositions
  Drive travel insurance value deeper into partners revenue optimization models (aim to include in their bundles and their pricing models)
  Foster a culture of innovation with the partner to deliver marketleading new services increase adoption rates & drive new revenue creation channels
  Cocreate product enhancements tailored to partners needs and customer base
• Stakeholder management to mobilize internal resource & secure strong external engagement
  Coordinate internal UX resource & expertise to create a customer facing team of experts to maximise conversion and adoption of travel insurance sales (RACE team: Revenue Acceleration Centre of Excellence)
  Support sales tenders through demonstration of the valuecreation potential of the RACE team
  Ensure strong external engagement and buyin from partners to support the rollout of new revenue streams
• Marketing AXA Partners International Travel value proposition to drive visibility
  Develop and execute a communication strategy that increases AXAs visibility and share of voice in the international travel insurance space
  Lead communication of key successes on the global stage
  Support multichannel Thought Leadership activity across the broader travel environment

By joining AXA Partners you will work in a responsible company which offers a real culture of expertise & diversity. Our focus is on accelerating the development of everyones skills whilst offering attractive and competitive compensation and opportunities for professional development and growth.

Additionally at AXA we work to make a real difference to people when amazing things happen and when we create opportunities for a better life the feeling of pride is extraordinary.

AXA Group is the world leader in insurance and asset management. We protect and advise our clients at every step in their lives by offering products and services which satisfy their needs in the areas of insurance personal protection saving and asset management. AXA is the leading insurance brand worldwide with over 100 million clients. We are transforming from payer to partner for our client with a strong focus on risk prevention.

Our mission: Empower people to live a better life.

Our values: Customer First Courage Integrity and One AXA.

• A demonstrable experience of customer & user experience improvements that have driven conversion rate increases
• Experience in marketing a business unit to drive visibility at a global scale via strategic comms plans thought leadership event management
• Excellent strategic thinking problemsolving and communication skills.
• Ability to work effectively in a global matrixed organization and influence senior stakeholders.
• Experience in product ownership innovation preferably within the Travel Insurance or broader insurance industry
• Able to quickly acquire a good understanding of Insurance regulatory environments and compliance requirements. (IDD customer conduct..
• Concept innovation
• Empathy and listening skills
• Commercial skillsGood understanding of dynamic pricing requirements

Experience in:

Leadership

Digital & business marketing

Product Management

Regulatory requirements

Communication

AXA Partners is an AXA transversal business unit offering a wide range of solutions in assistance services travel insurance and credit protection.

AXA Partners role is also to implement innovative solutions emerging from the AXA Innovation unit.

Combining passion with advanced expertise we design and deliver worldwide solutions for partners and communities. We protect what matters when it matters.