Marketing Coordinator Growth
Marketing Coordinator Growth
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Salary Not Disclosed
1 Vacancy
Job Description
Our family of brands includes Schoolhouse a lighting home furnishings and lifestyle brand based in Portland Oregon known for creating heirlooms that inspire unique meaningful spaces; Food52 a generation cooking home and lifestyle company based in Brooklyn New York that blends content commerce and community to make the kitchen the heart of the home; and Dansk a heritage design brand founded in 1954 committed to preserving its Scandinavian roots while creating timeless products that will be passed down through generations. Together were dedicated to thoughtful design purposeful living and enriching the spaces where people live work and gather.
About the Role:
The Marketing Coordinator will be an entrylevel position working across Food52 Schoolhouse and Dansk supporting the Performance Marketing team in executing paid media and affiliate marketing initiatives. This role will involve assisting in the planning and optimization of campaigns to drive customer acquisition and brand growth. The ideal candidate will be a proactive multitasker with an interest in performance marketing paid media and affiliate channels eager to learn and grow in a fastpaced dynamic environment. This position offers an exciting opportunity to build foundational skills in digital marketing across multiple brands.
Key Responsibilities:
- Campaign Support
- Assist in the of paid media campaigns across platforms like Google Ads Facebook Instagram Pinterest and TikTok ensuring all assets and creatives are live and running smoothly.
- Help manage affiliate marketing programs contributing to campaign setup partner outreach content asset distribution and ensuring affiliates have the necessary materials to execute campaigns effectively.
- Support the tracking and monitoring of campaign performance ensuring campaigns are aligned with KPIs and providing updates on campaign progress. For example ensuring paid assets are live across all platforms and making timely adjustments when needed.
- Coordinate with the broader team to ensure timely reporting on key metrics such as CPA ROAS conversion rates and affiliate revenue.
- Creative and Content Collaboration
- Work closely with the Creative and Content teams to ensure ad creatives and affiliate assets meet brand guidelines and campaign objectives.
- Assist in the development of visual decks for content planning and support the creation of seasonal campaign strategies product decks and marketing calendars.
- Ensure assets are updated and organized making sure teams have access to the most current content to use in campaigns.
- Market Research and Insights
- Compile market research competitor analyses and consumer trend data to support campaign strategies and help identify areas for optimization.
- Stay informed about trends in paid media affiliate marketing and the food home and lifestyle industries to help identify new opportunities for customer acquisition.
- Crossfunctional Communication
- Help coordinate timelines deliverables and resources across teams to ensure campaigns are executed on time and aligned with brand goals.
- Assist in maintaining clear communication between the Performance Marketing team and other internal departments to ensure campaigns run smoothly and assets are available when needed.
- Program Support and Optimization
- Track and optimize paid media and affiliate campaigns helping to ensure they are delivering strong results and adhering to KPIs.
- Provide administrative support for campaign including ensuring budgets are maintained marketing materials are up to date and all assets are ready to go live as planned.
- Troubleshoot campaign issues as they arise ensuring that ads are running smoothly and are aligned with overall marketing strategy.
Qualifications:
- 12 years of experience in a marketing coordination role or a related entrylevel position
- Bachelors degree (or equivalent) in marketing advertising communications or a related field.
- Strong understanding of digital marketing social media marketing and content marketing with a particular interest in paid media and affiliate marketing.
- Familiarity with data analytics tools (such as Google Analytics or Facebook Ads Manager) to analyze campaign performance.
- Excellent organizational skills and ability to manage multiple tasks simultaneously while meeting deadlines.
- Strong written and verbal communication skills with the ability to collaborate across teams.
- A passion for food home and lifestyle content is a plus.
COMPENSATION
This is an exempt role.
The target pay range for this role is between 50k 65k
This role is eligible for a bonus.
WORKING AT FOOD52
Food52 is committed to providing our team with a competitive benefits package. Some of our benefits include:
- Health benefits (medical dental and vision)
- Unlimited paid time off
- Monthly fitness reimbursement
- Citibike (NYC) or BikeTown (PDX) companysponsored annual membership
- Generous employee discount across our brand portfolio
- 401K
- FSA / HSA
EEO STATEMENT
Food52 is proud to be an equal opportunity workplace providing equal employment and advancement opportunities to all team members. We value diversity and recruit hire and promote individuals solely based on talent qualifications competence and merit. We evaluate candidates without regard to race color religion age sex sexual orientation gender identity national origin disability veteran status or other protected characteristics as required by law and as a matter of our company values
Required Experience:
IC
Employment Type
Full Time
