Programmatic Trader

WHAT DOES A PROGRAMMATIC TRADER DO

The Programmatic Trader will join our inHouse programmatic team which is within the media team. We are seeking a resultsdriven and detailoriented individual who has prior experience launching managing and optimizing campaigns using demandside platforms to deliver positive outcomes for our clients. This person enjoys working within various platforms daytoday and the nitty gritty details that make up a programmatic campaign. The trader must be numbersoriented analytical an excelguru and a selfstarter. This person will also work with other internal teams such as Media Planning and Analytics to analyze understand and implement campaign requirements and optimizations.

The Programmatic Traders primary role is to operate inplatform executing campaigns that have been planned in partnership with the Programmatic Supervisor or other Programmatic leader. The Programmatic Trader is responsible for executing managing and optimizing that work through the project lifecycle with varying input from the senior programmatic team.

Prior experience must include working within a DSP in a selfservice manner for a minimum of one year.

RESPONSIBILITIES INCLUDE:

• The primary responsibility of the Programmatic Trader is the effective management and optimization of the live programmatic campaigns
• Meeting client objectives while implementing and managing programmatic campaigns within agency trading desk
• Monitoring and analyzing campaign expectations on performance brand safety and viewability to ensure the proper/agreed upon standards are met
• Managing campaign calendar assets screenshots billing tracker all pre/post launch processes
• Data analysis and optimization; keep optimization log and date of all optimizations made
• Providing performance snapshots and pacing on a weekly basis
• Contributing to analytics reporting with optimizations made additional insights and the context of those insights
• Having the ability to identify and diagnose issues quickly and then escalate those issues to the proper internal stakeholder before they become major problems
• Maintaining strong vendor and crossagency partner relationships
• Demonstrating confidence and actively participate in internal and external meetings
• Being a strong contributor to tactical media planning including forecasting and estimation in order to build programmatic media recommendations
• Contributing to proposals providing guidance on launch docs
• Being able to identify new opportunities for media that dont already exist
• Is able to stay abreast of new and emerging technologies trends and practices/consistently meeting with vendors
• Is proactive with suggestions to improve the media/programmatic process

Qualifications :

WHAT ARE WE LOOKING FOR

• 13 years of experience in this field is preferred
• Deep understanding of relationship between DSP and other platforms (including ad server)
• Proficient in demandside platforms
  • Able to properly set up all components of a campaign with DSP
  • Budget management
  • Campaign optimization
  • Understand creative testing and implementation/ rotation
  • Data analysis
• Proficient in data platforms or working with data vendors
• Proficient in 3rd party verification tools (i.e. DoubleVerify IAS other)
• Proficient in Microsoft Office properties for daytoday operational projects and client presentations
• Strong Excel skills (including pivot tables formulas etc.
• Ability to communicate/propose optimization recommendations with datadriven support
• Identify trends in data to drive optimization
• Communicate optimizations and shifts in media investments to meet campaign success goals; storytelling
• Is a good collaborator able to connect regularly with the larger media team on monthly dashboard and insights; collaboration with analytics planning etc. also may be necessary
• Lead executional calls with multiple parties involved (i.e. kick off calls)
• Identify issues; know when to escalate
• Ability to troubleshoot effectively

Additional Information :

OUR CULTURAL BELIEFS:

Patient Minded I act with the patients best interest in mind. 

Client Delight I own every client experience and its impact on results. 

Take Action I am empowered and empower others to act now. 

Grow Talent I own my development and invest in the development of others. 

Win Together I passionately connect with anyone anywhere anytime to achieve results. 

Communication Matters I speak up to create transparent thoughtful and timely dialogue. 

Embrace Diversity I create an environment of awareness and respect. 

Always InnovateI am bold and creative in everything I do.

EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $56000.00 to $84000 and is not applicable to locations outside of the U.S.  The base salary range represents the low and high end of the salary range for this position.  Compensation will be determined based on relevant experience other jobrelated qualifications/skills and geographic location (to account for comparative cost of living). More information about EVERSANAs benefits package can be found at EVERSANA reserves the right to modify this base salary range and benefits at any time.

Our team is aware of recent fraudulent job offers in the market misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites unsolicited emails or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

From EVERSANAs inception Diversity Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer and our employees are people with different strengths experiences and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity but also age disability status veteran status sexual orientation religion and many other parts of ones identity. All of our employees points of view are key to our success and inclusion is everyones responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process please contact us at .

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