Senior Category Manager Beverages Biscuits
Senior Category Manager Beverages Biscuits
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Job Description
- Strategic & Annual Planning: Define multiyear category vision; develop annual objectives resource plans and sellin proposals to senior management.
- Marketing & : Lead integrated marketing campaigns 360 communications and media strategies driven by consumer and shopper insights.
- P&L Management: Own volume revenue margin and investment decisions; identify NPD and platform opportunities to hit growth targets.
- New Product Development: Spearhead consumerrelevant NPD and packaging projects from ideation through launch.
- CrossFunctional Leadership: Align and coach your category team collaborating with Sales Supply Chain and regional/global category colleagues to ensure flawless .
- Direct Impact: You ll steer a major portfolio influencing market share profitability and brand health.
- Broad Reach: Your strategies will roll out across multiple regions and channels modern trade and open markets alike.
- Visible Leadership: You ll present to senior leadership and partner with global teams ensuring your ideas shape company direction.
Requirements
- 12 years in consumer marketing with 4 5 years in a categorymanagement leadership role ideally in beverages or biscuits.
- Commercial & Analytical: You make datadriven decisions translating insights into impactful brand and pricing strategies.
- Collaborative Leader: Strong at building consensus across functions and managing talent recruiting developing and inspiring highperforming teams.
- ConsumerFirst & Agile: You thrive on rapid innovation cycles and have a digitalforward mindset.
- Bachelor s degree in Marketing Business or related field (MBA preferred).
- Proven track record of owning multimilliondollar P&Ls and delivering profitable growth in FMCG.
- Expert ability to develop brand plans execute impactful promotions and manage endtoend product commercialization.
- Excellent presentation and communication skills and the confidence to engage senior leadership.
- Balancing growth targets with maintaining brand equity.
- Navigating shifting consumer preferences and competitive pressures.
- Leading crossregional NPD and activation in a fastpaced FMCG environment.
Benefits
- Competitive Compensation: A marketleading salary and incentive package.
- Global Brand Exposure: Work with iconic brands and collaborate with international teams.
- Professional Growth: Clear career pathways and continuous learning in a supportive culture.
Employment Type
Full Time
Company Industry
Consumer Goods Rental / Food Production / Wholesale Alcoholic Beverages
