Tag Manager
Tag Manager
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Salary Not Disclosed
1 Vacancy
Job Description
What youll bring to the team
Are you a detailoriented digital expert with a passion for accurate data tracking As Tag Manager youll play a crucial role in ensuring the correct implementation and management of tags across Merlin Entertainments global websites digital platforms and marketing channels. Your work will be vital in capturing user behaviour conversion data and performance insights helping to optimise marketing strategies and business decisions.
In this role youll collaborate with marketing analytics web development teams and thirdparty agencies to maintain seamless tagging troubleshoot data discrepancies and ensure compliance with best practices. If you love problemsolving precision and making data work smarter this is the perfect role for you.
This role is flexible globally on location (exc. APAC and West Coast USA)but you will need to align with UK operating hours.
Key responsibilities:
- Implementing configuring and optimising tags across websites analytics tools and marketing platforms.
- Auditing and testing tag performance to ensure accurate data capture and seamless integration.
- Working closely with Google Analytics Google Tag Manager OneTrust and other key platforms.
- Collaborating with internal teams and thirdparty agencies to align tagging strategies with business goals.
- Ensuring tags support campaign tracking conversion measurement and user behaviour analysis.
- Staying up to date with best practices compliance regulations (including cookie management) and emerging digital trends.
Qualifications & Experience
- Experience in digital analytics web tracking or a related field with a strong understanding of tag management.
- Proficiency in Google Analytics Google Tag Manager and familiarity with data visualisation tools like Tableau or Power BI.
- A keen eye for detail and an analytical mindset to troubleshoot and optimise tracking performance.
- Ability to work crossfunctionally with marketing development and analytics teams.
- Knowledge of SEO paid media and website analytics is a plus.
- A problemsolver who thrives in a fastpaced collaborative environment.
Benefits
Were growing fast and alongside a fun and friendly environment we offer a fabulous package and amazing prospects ideal if youre already fantastic and can quickly become even better (our magic can help here).
If you have any questions or if you require any assistance because of a disability or medical condition please contact us by email at and one of the team will get back to you as soon as possible.
#LIHybrid
Posted Salary Range
Required Experience:
Manager
Employment Type
Full-Time
