Seeking a talented Social Media Manager (SMM) to join the Prime Video Sports social media team. The Sports Social Media team at Prime Video is responsible for developing engaged social media audiences at scale while also building and executing gotomarket promotional campaigns for our growing portfolio of live sports properties including Thursday Night Football NBA NASCAR NWSL WNBA and much more. This role serves as the daytoday editorial owner of the @SportsOnPrime social channels with input from team lead. This role will think strategically direct our agency partners and provide publishing support for all Sports On Prime channels including YouTube. They will set the daytoday editorial creative direction for the agency publishing team and own channel reporting back to the social lead. This role will be expected to have had significant social publishing experience in both the daytoday and during live sports events.
Your toneofvoice creativity knowledge of sports and internet culture and platform expertise will support a developing social identity as our portfolio grows. The social media platforms utilized are public highly visible marketing channels requiring creative thinking strong copywriting strategic planning and extremely high judgement.
Key job responsibilities
Oversee contribute to and execute social editorial and promotional calendar for @SportsOnPrime social channels.
Advise social leadership on gotomarket planning for upcoming campaigns using current platform and editorial trends.
Pitch develop and plan breakthrough social creative that drives high engagement before during and/or after our live events.
Utilize strong sports editorial judgement to recognize and curate sociallyrelevant moments during both our live broadcasts and around the sports landscape utilizing content production tools to optimize posts for each platform.
Communicate clearly and effectively with agency partners who support daytoday operations.
Collaborate with the Prime Video brand social team and other crossfunctional teams to make the biggest impact for priority moments broadcasts.
Utilize insights and reporting to recommend changes to content and strategic approach.
Build relationships and become a trusted partner with the external leagues/organizations we work with.
Contribute to the maintenance of the teams CMS.
Assist the needs of the team and broader sports portfolio as seasonality allows.
About the team
Prime Video has a vast selection of live and on demand sports content including Thursday Night Football NBA NASCAR WNBA New York Yankees NWSL and more. The Sports Marketing team is charged with creating worldclass marketing campaigns to deliver this growing portfolio of live sports content to Amazon customers.
4 years of professional noninternship live sports social experience
Experience posting directly to highly visible and public brand channels in a live environment.
A deep passion for the intersection of sports social media and internet culture.
Experience maintaining a social media editorial calendar.
Experience writing socialminded copy.
Experience using data and metrics to drive improvements and changes to social approach.
Experience communicating with crossfunctional teams.
Experience with content production tools such as Photoshop Premiere and Live Clipping tools like Grabyo or WSC.
Willingness to work nights and weekends as broadcast calendar dictates
Proven track record of engaging sports fans on social.
Experience working with talent and talent teams to capture socialminded content onsite.
Experience managing influencer campaigns a plus.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
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Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $108400/year in our lowest geographic market up to $185000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.