Job Summary:
Purpose (indicate in a single sentence the reason the position exists) is seeking to hire an experienced Marketing Manager/Deputy Marketing Manager to increase our market share and ensure brand consistency. You will be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our company. If youre a creative goaloriented professional we would like you to be part of our team and share innovative ideas to achieve our targets.
Main Responsibilities:
- Perform a variety of tasks including designing digital marketing campaigns and performing market research.
- Oversees the creative development of promotional materials website content advertisements and other marketingrelated projects.
- Develop digital marketing strategy.
- Work with FSGM to analyze ROI and plan for each months efforts.
- Ensure that all marketing efforts within any given month are cohesive integrated and work to reach a common goal with the dealers and any outside agencies involved.
- Provide ROI and performancebased reporting on an ongoing basis and maintain performance reports.
- Act as a daytoday contact and general support for all of your dealer managers and dealership vendor contacts.
- Develop digital campaigns to increase web traffic and generate.
- Designs builds and maintains social media presence.
- Analyze sales and marketing metrics.
- Research market to identify new opportunities.
- Prepare daily weekly and monthly report as required.
- Communicates with various media buyers advertising agencies printers and other services to help marketing projects come to fruition.
- Interviews hires and trains marketing staff members.
- Ensure brand consistency through all marketing channels.
- Establish KPIs and then measure track report continuously improve.
Main Requirements:
- 3 more years in high tech and/or automotive marketing or equivalent experience.
- Experience with marketing campaigns and social media platforms.
- Fluent in English and Chinese is a plus.
- Excellent written and verbal communication skills.
- Strong interpersonal skills and an ability to execute in hightransparency situations under bold and sometimes changing schedules.
- Outstanding skills in organizing analysing negotiating and relationship building across diverse multifunctional global teams.
- You love working in a team while taking personal responsibility for your own work.
- Deep understanding with marketing analytics metrics tracking for large integrated campaigns.
- Ability to travel periodically.