Senior Content Marketing Manager Spoken Word

We are looking for a Spoken Word Content Marketer to leverage integrated content marketing programs to drive awareness and new listener growth for our global audio streaming service. The content marketer will be part of the Global Spoken Word team and will be responsible for our global content marketing strategy including setting quarterly and monthly content themes that all global teams will focus on. In addition this role will own the GTM process from development through in working closely with initiative owners to turn content strategy into marketing output across various marketing channels (e.g. paid media partner marketing direct reponse etc.. This person will work closely with Spoken Word product marketing programming social industry relations and product teams on customer and partnerfacing initiatives.

Key job responsibilities
Develop and manage a quarterly content calendar aligned with spoken words team business objectives and goals.
Connecting content investment decisions with integrated content marketing campaigns through strategic direction in partnership with local marketplaces and partner licensing team
Lead gotomarket (GTM) process from strategy development to channel coordination and recapping with future recommendations
Collaborate with product and channel teams to ensure effective content marketing testing and experimentation is achieved across various channels.
Monitor and analyze content performance metrics using datadriven insights to refine and evolve the content strategy.

About the team
The Spoken Word marketing team is a dynamic group of professionals dedicated to growing awareness of Amazon Music driving new listeners through acquisition and content marketing strategies and engaging current customers through personalization and lifecycle marketing experiences. We use data insights and creative thinking to invent test and scale programs that connect with our target audience. We collaborate across various crossfunctional teams including analytics finance product creative and more to deliver impactful results.

6 years of professional noninternship marketing experience
6 years of developing and managing acquisition marketing or channel programs experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
Experience building executing and scaling crossfunctional marketing programs
Experience communicating results to senior leadership
Strong writing and editing skills with the ability to produce clear compelling content for various formats and channel.

Experience with test and learn marketing optimization and experimentation
Experience communicating results to stakeholders
Understanding of the spoken word industry (podcasts and or audiobooks) and knowledge of current and historical trends

Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.

Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Pursuant to the San Francisco Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.

Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.

Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106400/year in our lowest geographic market up to $185000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.