Business Intelligence Engineer Search Marketing
Business Intelligence Engineer Search Marketing
Posted on :
24-04-2025
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1 Vacancy
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Job Description
Are you passionate about transforming data into actionable insights that drive multibilliondollar search advertising strategies Do you thrive on building scalable analytics solutions that optimize how Amazon surfaces products across Google Bing Pinterest and emerging search engines The Search Advertising team is looking for a Senior Business Intelligence Engineer who will play a central role in shaping Amazons SEO experimentation and measurement strategies. This is a critical role within the Search Marketing organization responsible for enabling nextgeneration insights that fuel Amazons discoverability on external platforms. As a BIE you will partner with science product and engineering teams to architect and scale data pipelines and dashboards supporting organic search and paid media initiatives. Your work will directly power executive business reviews (MBRs/WBRs) offAmazon SEO experiments and the unified reporting of creative video and retail media content.
Over the next few years you will support advanced experimentation and measurement systems including incrementality testing A/B frameworks and media mix modeling. You will build and maintain highscale datasets that quantify the impact of contentdriven SEO and paid search innovations while working closely with scientists to evolve firstparty measurement solutions in response to privacydriven signal loss. If you are a datasavvy builder with deep SQL expertise an eye for metrics that matter and a desire to shape the future of SEO and search advertising innovation we invite you to apply and make an impact at global scale.
Key job responsibilities
Design and implement scalable ETL pipelines to support SEO performance tracking and experimentation analysis
Build dashboards and reporting tools that support executive reviews including WBRs MBRs and program health reviews
Partner with science and product teams to operationalize measurement models for ad effectiveness attribution and longterm impact
Own the analytics behind critical initiatives such as video SEO coldstart search performance and content discoverability
Collaborate with external advertising teams to integrate multisource data into unified insights
Automate data quality monitoring and create mechanisms to ensure reporting reliability and trust
Translate business questions into technical requirements and deliver insightful narratives to drive decisionmaking
A day in the life
As a Sr. BIE on the Search Marketing tech team youll drive insights that shape how Amazon surfaces content across Google Bing and other external search engines. Your day spans deepdives into SEO experiment results collaborating with scientists to validate impact models and building scalable pipelines that power executive reporting like WBRs and MBRs. Youll work closely with PMs engineers and marketers to define metrics for initiatives like video SEO coldstart discoverability and creative performance. By translating complex data into actionable insights you enable leadership to make informed decisions on organic and paid search strategy. This is a highimpact role with strong crossfunctional visibility ideal for someone who thrives in ambiguous spaces communicates clearly and enjoys building datadriven products that improve customer discovery and longterm business growth.
About the team
Join a team that sits at the intersection of data innovation and largescale customer impact. The SEO Measurement & Reporting team is shaping the future of how Amazon drives discoverability through search engines like Google Bing and Pinterest. We work on highimpact multimilliondollar initiatives that directly influence Amazons external marketing strategy and advertising efficiency. Here youll collaborate with toptier engineers scientists and business leaders to build datadriven systems that power experimentation unlock new SEO formats like video and enable smarter privacyresilient measurement. Youll have the opportunity to work with advanced ML and LLM models to redefine how we quantify ad effectiveness optimize content visibility and improve the customer journey from offAmazon search to conversion. If youre excited by the challenge of turning complex data into meaningful action and want to be part of a team that sets the direction for Amazons search marketing evolution wed love to have you onboard.
5 years of experience in business intelligence data analytics or a related quantitative field
Experience with at least one scripting language (e.g. Python) for data analysis and automation
Proven ability to build metrics KPIs and dashboards to support datadriven decisionmaking at scale
Experience in data modeling ETL development and maintaining scalable data pipelines
Proficient in data visualization tools such as Tableau QuickSight or similar platforms
Strong analytical and problemsolving skills with high attention to detail
Experience working crossfunctionally with technical and nontechnical stakeholders to define requirements and deliver insights
Solid understanding of experimental design statistical analysis and A/B testing frameworks
Bachelors degree in Computer Science Data Science Statistics or a related field
Background in digital marketing SEO advertising analytics or performance measurement
Experience with AWS data technologies including Redshift S3 and Athena
Strong understanding of A/B testing design causal inference and econometric modeling concepts
Experience managing complex analytics projects and presenting insights to senior leadership
Familiarity with information retrieval machine learning data mining and applied data science
Proven track record of building automated scalable analytical and reporting solutions
Ability to independently lead initiatives operate in ambiguity and influence crossfunctional decisionmaking
Strong business acumen with the ability to connect data insights to strategic outcomes
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $117300/year in our lowest geographic market up to $202800/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Over the next few years you will support advanced experimentation and measurement systems including incrementality testing A/B frameworks and media mix modeling. You will build and maintain highscale datasets that quantify the impact of contentdriven SEO and paid search innovations while working closely with scientists to evolve firstparty measurement solutions in response to privacydriven signal loss. If you are a datasavvy builder with deep SQL expertise an eye for metrics that matter and a desire to shape the future of SEO and search advertising innovation we invite you to apply and make an impact at global scale.
Key job responsibilities
Design and implement scalable ETL pipelines to support SEO performance tracking and experimentation analysis
Build dashboards and reporting tools that support executive reviews including WBRs MBRs and program health reviews
Partner with science and product teams to operationalize measurement models for ad effectiveness attribution and longterm impact
Own the analytics behind critical initiatives such as video SEO coldstart search performance and content discoverability
Collaborate with external advertising teams to integrate multisource data into unified insights
Automate data quality monitoring and create mechanisms to ensure reporting reliability and trust
Translate business questions into technical requirements and deliver insightful narratives to drive decisionmaking
A day in the life
As a Sr. BIE on the Search Marketing tech team youll drive insights that shape how Amazon surfaces content across Google Bing and other external search engines. Your day spans deepdives into SEO experiment results collaborating with scientists to validate impact models and building scalable pipelines that power executive reporting like WBRs and MBRs. Youll work closely with PMs engineers and marketers to define metrics for initiatives like video SEO coldstart discoverability and creative performance. By translating complex data into actionable insights you enable leadership to make informed decisions on organic and paid search strategy. This is a highimpact role with strong crossfunctional visibility ideal for someone who thrives in ambiguous spaces communicates clearly and enjoys building datadriven products that improve customer discovery and longterm business growth.
About the team
Join a team that sits at the intersection of data innovation and largescale customer impact. The SEO Measurement & Reporting team is shaping the future of how Amazon drives discoverability through search engines like Google Bing and Pinterest. We work on highimpact multimilliondollar initiatives that directly influence Amazons external marketing strategy and advertising efficiency. Here youll collaborate with toptier engineers scientists and business leaders to build datadriven systems that power experimentation unlock new SEO formats like video and enable smarter privacyresilient measurement. Youll have the opportunity to work with advanced ML and LLM models to redefine how we quantify ad effectiveness optimize content visibility and improve the customer journey from offAmazon search to conversion. If youre excited by the challenge of turning complex data into meaningful action and want to be part of a team that sets the direction for Amazons search marketing evolution wed love to have you onboard.
5 years of experience in business intelligence data analytics or a related quantitative field
Experience with at least one scripting language (e.g. Python) for data analysis and automation
Proven ability to build metrics KPIs and dashboards to support datadriven decisionmaking at scale
Experience in data modeling ETL development and maintaining scalable data pipelines
Proficient in data visualization tools such as Tableau QuickSight or similar platforms
Strong analytical and problemsolving skills with high attention to detail
Experience working crossfunctionally with technical and nontechnical stakeholders to define requirements and deliver insights
Solid understanding of experimental design statistical analysis and A/B testing frameworks
Bachelors degree in Computer Science Data Science Statistics or a related field
Background in digital marketing SEO advertising analytics or performance measurement
Experience with AWS data technologies including Redshift S3 and Athena
Strong understanding of A/B testing design causal inference and econometric modeling concepts
Experience managing complex analytics projects and presenting insights to senior leadership
Familiarity with information retrieval machine learning data mining and applied data science
Proven track record of building automated scalable analytical and reporting solutions
Ability to independently lead initiatives operate in ambiguity and influence crossfunctional decisionmaking
Strong business acumen with the ability to connect data insights to strategic outcomes
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race national origin gender gender identity sexual orientation protected veteran status disability age or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $117300/year in our lowest geographic market up to $202800/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on jobrelated knowledge skills and experience. Amazon is a total compensation company. Dependent on the position offered equity signon payments and other forms of compensation may be provided as part of a total compensation package in addition to a full range of medical financial and/or other benefits. For more information please visit This position will remain posted until filled. Applicants should apply via our internal or external career site.
Employment Type
Full-Time
Key Skills
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