Work Schedule
Standard (MonFri)
Environmental Conditions
Office
Job Description
Join our toptier Bengaluru team as a Marketing Analyst skilled in Power BI and data analysis.
Key Responsibilities:
- Develop and maintain Power BI dashboards to track key marketing metrics campaign performance from platforms such as Google Ads LinkedIn Meta and customer insights.
- Extract and transform data from diverse sources such as databases CRM systems and marketing platforms to deliver actionable insights and recommendations.
- Apply programming languages (such as SQL Python or R) for querying databases conducting data analysis and automating reporting processes.
- Collaborate with multifunctional teams including marketing sales and finance to understand business requirements and translate them into meaningful data visualizations and analyses.
- Conduct adhoc analyses to answer specific business questions identify trends and uncover opportunities for optimization.
- Monitor and evaluate marketing campaign performance conducting analysis on return on investment and attribution modeling to measure efficiency and drive continuous improvement.
- Stay ahead of industry trends standard methodologies and new technologies in data analysis and visualization to improve analytical capabilities and drive innovation.
Requirements/Qualifications:
- Bachelors degree in Statistics Mathematics Computer Science Business or related field.
- 5 years of experience in data analysis business intelligence or related field with a focus on marketing analytics.
- Proficiency in Power BI or similar data visualization tools with the ability to build insightful and interactive dashboards.
- Strong programming skills in languages with experience in data querying manipulation and analysis.
- Experience working with databases (e.g. SQL Server MySQL Oracle) and extracting data from various sources such as Google Ads.
- Excellent analytical and problemsolving skills with the ability to translate complex data into actionable insights and recommendations.
- Good organizational skills and attention to detail able to manage multiple projects simultaneously and meet tight deadlines.
- Superb communication and interpersonal skills with the ability to effectively collaborate with collaborators at all levels of the organization.
Required Experience:
IC