We are seeking a creative and detailoriented Social Media Executive to manage and grow the online presence of our international clients. This role requires a strong understanding of digital platforms social media trends and content strategy tailored to a global audience. The ideal candidate should have prior experience handling social media accounts especially in a servicebased business environment and be comfortable working night shifts.
Key Responsibilities:
- Develop and implement comprehensive social media strategies aligned with overall business and marketing goals.
- Plan and manage a content calendar to ensure consistent and timely publishing across platforms such as Facebook Instagram Twitter LinkedIn TikTok and others.
- Stay updated with the latest social media trends platform updates and best practices proactively integrating new features and approaches to keep the brand relevant and competitive.
- Curate and schedule highquality engaging and brandaligned content (text images videos infographics stories reels etc. tailored for each platform.
- Collaborate with design Project Manager and content teams to develop creative campaigns and support broader marketing initiatives.
- Ensure all content is errorfree visually appealing and consistent with the brand s voice and guidelines.
- Monitor all social media channels for comments messages and mentions; respond promptly and professionally to foster positive interactions and build community trust.
- Engage with followers encourage usergenerated content and support online conversations to grow and retain the audience.
- Address customer inquiries feedback and complaints in a timely and empathetic manner.
- Track analyze and report on key social media metrics (engagement reach growth conversions etc. using analytics tools.
- Prepare regular performance reports and provide actionable insights and recommendations to optimize content and campaign effectiveness.
- Use datadriven decisionmaking to refine strategies and achieve KPIs.
- Work closely with Project Management Team and design teams to ensure cohesive messaging and campaign alignment across all channels.
- Support influencer outreach live events webinars and digital campaigns as needed.
- Maintain brand reputation and monitor online sentiment escalating issues as necessary.
Requirements
Bachelor s degree in Marketing Communications Media or a related field.
23 years of proven experience managing social media for international clients.
Excellent written and verbal communication skills in English.
Strong understanding of global digital culture and international audience behavior.
Ability to manage multiple clients and meet deadlines under pressure.
Experience with tools like Hootsuite Buffer Meta Business Suite Google Analytics or similar is a plus.
Benefits
What We Offer:
- Competitive salary
- Monetary benefits include Eid Bonuses Performance Bonuses EOBI (Pension plan) Paid leave compensation Loans & Advance salary.
- Medical benefits: Family healthcare (Including maternity) Family OPD (reimbursable) Maternal/Paternal leaves.
- Inhouse recreational facilities: Outdoor sports area Billiards & Foosball table Xbox & Media Room Gym facility.
- Door to door Pick & Drop for female staff.
Other Informations:
- Shift: Night
- Timings: 10:00 pm to 07:00 am
- Location: PECHS Block 6 Karachi
- Days: Monday to Friday
- Employment Type: Fulltime