Growth Manager
Growth Manager
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Job Description
About GiveDirectly
GiveDirectly (GD) aims to reshape international giving and millions of lives by providing cash grants directly to the worlds poorest. The Brookings Institution estimates that $70B of cash transfers would be required to eliminate the poverty gap; the aid sector currently spends $135B each year much of it on evidencefree interventions. GiveDirectly wants to change that establishing cash transfers as a benchmark for foreign aid as the index fund is a benchmark for the financial industry and in the process accelerating the end of extreme poverty.
GD has raised over $1B since launching in 2011 delivered cash to more than 1.5 million people in 15 different countries. Weve also supported largescale experimental research that indicates strong recipient impact of our programs. As a result GD has been celebrated as one of the most innovative nonprofit companies by Fast Company while the growing cash transfer movement (and GDs leading role within it) have been featured in the New York Times Magazine This American Life Foreign Affairs and The Economist.
Our culture is candid analytical agile and nonhierarchical. Our global team of 150 and country operations teams of 650 together come from 21 different countries speaking 69 different languages. Team members bring experiences from the private sector NGOs and government. From software engineers to seasoned humanitarian workers former management consultants to public servants researchers to field operations its an incredible group of people.
Our values are central and deliberately opinionated. We genuinely center the people we serve in our decision making and strive to build an ambitious fast moving and high performing environment. We strongly encourage you to read through our values carefully if they reflect how you like to work and energize you this could be a great fit.
We work hard to create an environment in which all our team members can thrive succeed and grow. We support flexibility take care of each other have fun and create professional growth opportunities.
Level:Manager
Location:Remote
Reports To:VP of Growth
About the Role
We are seeking a Growth Manager to help execute compelling public fundraising campaigns drive creative donorfacing content and test new marketing initiatives aimed at expanding our donor base and raising awareness of direct cash transfers. The ideal candidate will have 35 years of experience. We welcome a range of skill sets and backgrounds; related fields could include product management data analytics project management program management international development management consulting or more. Our team has a wide range of backgrounds from professional TV writers to folks with PHDs in engineering and everything in between. You should be comfortable handling multiple complex projects at once have experience of datadriven decisionmaking and communicate clearly to diverse stakeholders. You thrive in a highperformance environment and want to optimize your career for impact.
Youll work on crossfunctional projects across the organization with other teams in Growth as well as Research Finance and Operations. Finally youll be driven by a deep dedication to shifting the status quo in the philanthropy space by putting aid budgets directly in the hands of recipients.This role is fully remote but will need to overlap with an East Africa timezone by at least 4 hours.
This Manager should spike on:
- High ownership / output / quality: Creates high quality work quickly reliably and thoughtfully.
- Combination of big picture / details thinking: Can think strategically while still getting the specifics right. Eagle eye for the details that matter.
- Entrepreneurial and analytical: Comfortable trying new things failing and figuring out what works based on evidence. Youre able to create structure in ambiguous situations.
- Rational thinking and common sense:Uses good judgment and reasoned thinking to pattern match and make decisions.
Key Responsibilities
Fundraising campaign management
- Lead and execute public fundraising campaigns playbook for emergency response appeals brand partnership activations research disseminations and seasonal giving opportunities (e.g. Giving Tuesday endofyear matching campaigns).
- Project manage campaign calendar and collaborate closely with internal stakeholders including the Communications and Fundraising Tech teams to ensure successful campaign delivery.
- DonorFacing Content Development
- Develop compelling content and execute strategic distribution across owned paid and earned channels such as advertising influencer partnerships reports website webinars email and social media.
- Manage content endtoend ensuring alignment with organizational messaging and audience targeting. Collaborate with our design content collection and marketing automation teams.
- Growth Acquisition Initiatives & Marketing Experiments
- Initiate and drive new marketing experiments aimed at accelerating growth expanding our donor base and increasing the impact of our work.
- Collaborate crossfunctionally on broader Growth team projects partnering with teams throughout the organization to innovate and scale successful marketing bets.
- Measurement & Reporting:
- Ensure campaign performance is measured against clear KPIs providing regular reporting and insights to internal and external stakeholders.
- Support oversight on required reporting for external marketing partnerships ensuring timely and accurate performance insights.
Qualifications (must haves)
- 35 years of professional experience:we welcome a range of skill sets and backgrounds; related fields could include product management data analytics project management program management international development management consulting or more. Our team has a wide range of backgrounds from TV writers to folks with PHDs in engineering and everything between.
- Strong succinct communication:skilled in writing (native english level) presentation creation and messaging across multiple stakeholders
- Analytical problem solving: looks at problems with an analytical and iterative mindset with strong framework for prioritization and ability to put structure and process to ambiguous problems
- Alignment withGiveDirectly Values:exceptional alignment with values and an active demonstration of our core competencies: emotional intelligence problem solving project management followthrough and fostering inclusivity.
- Strong project management skillsand the ability to manage multiple workstreams prioritize/explicitly deprioritize and hold a high quality bar.
Nice to haves
- Experience working with relational databases (e.g. SQL)
- Familiarity with our growth stack or similar: Salesforces (CRM) Hubspot (ESP) Wordpress (marketing website) Github Tableau PostHog
- Experience in writing or data storytelling for large layperson audiences.
Compensation
At GiveDirectly we strive to pay our employees generously and equitably. We use an accredited thirdparty salary aggregator to ensure that staffs total compensation package (base compensation bonus) falls within the 75th percentile of similar roles at similar organizations. We also have a nonegotiation policy to ensure we are paying staff equitably across roles.
- The United States base salary for this role is $93500.
- The Kenya base salary for this role is $61900.
If you are not based in the US or Kenya we will share an estimated salary benchmark for the country you are based in during the hiring process.
#LIREMOTE
Working at GiveDirectly
GiveDirectly is an Equal Opportunity Employer. All qualified applicants are considered for employment without regard to the persons race color religion national origin sex sexual orientation age marital status veteran status disability or any other characteristic protected by applicable law.
Flagging for US applicants: We invite you to Know Your Rights as an applicant.
Commitment to Safeguarding
As a global organization serving some of the worlds most vulnerable communities GiveDirectly takes the safeguarding of its recipients staff and partners seriously. To that end GiveDirectly is a member of theMisconduct Disclosure Scheme and will systematically check with previous employers about any sexual exploitation abuse and harassment issues relating to potential new hires. We may also employ other robust prehire screens including indepth reference checks criminal background checks and sanctions screens.
GD is committed to observing all local national and international laws that protect children vulnerable adults and basic human rights of all. GD is committed to a policy of zero tolerance for sexual exploitation abuse and harassment (SEAH) and expects anyone who works for GD to uphold the protection and safeguarding of our recipients as a priority.
These efforts help us continue to build and maintain trust with the communities we serve and prevent harm to our recipients.
Want to put your best foot forward on your GiveDirectly application Take a look at our Candidate Application Prep Guide!
Required Experience:
Manager
Employment Type
Full Time
