Specialist Marketing 78729
Specialist Marketing 78729
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Job Description
In our always on world we believe its essential to have a genuine connection with the work you do.
CommScope India is looking to add aSpecialistMarketingbased in Bangalore India.
How Youll Help Us Connect the World:
At CommScope we are constantly redefining connectivity to build a smarter simpler more connected world. We are a pioneer in the infrastructure market enabling carriers and enterprises to stay ahead of the exploding demand for highbandwidth applications and services.
This is a meaningful role responsible for driving revenue growing market share and developing strong Customer and Partner relationships and new business development.
- As theField Marketing Specialistyou will be responsible for implementing the full spectrum of marketing activities covering brand awareness demand generation digital social and channel marketing that are aligned to CommScope business and sales objectives for your assigned area of responsibility.
- Takes the lead in thedesign development and ofintegrated marketing plans and programsto build brand awareness increase customer and prospect engagement generate new business and cross or upsell pipeline.
- Work closely withField Sales Distribution/Channel Sales System Engineering Product Line Management and other relevant stakeholders to project manage and implement marketing programs that are aligned to the business objectives.
- Collaborate withRegional Comms & PRto jointly develop & implement agreed PR initiatives.
- Work closely with theCorporate Brandteam to advocate and implement global brand strategy and guidelines.
- Be the voice for your area of responsibility and collaborate with the global and regional marketing teams and crossfunctional teams on global programs and campaigns ensuring relevant messaging and positioning are aligned to subregional business and sales objectives.
- Manageeffective utilisation of budgets and its ROIincluding marketing reports and analytics to understand the results against annual regional targets and goals. Track report and optimize marketing programs to drive best possible business outcome.
- Collaborate with distribution/channel team local distributorsand partners to drive regional channel marketing programs through the local distribution partners and key alliances complementing the global/regional programs already in place
- Communicate relevant marketing initiatives events product announcements sales enablement tools and resources etc. to the local team
- Responsible for lead and database management inline with the specified best practices and processes
Required Qualifications for the role:
- A bachelors degree preferably in Communications Marketing Business or similar discipline
- Preferably 56 years of professional experience in B2B marketing with handson experience in event management partner marketing and digital marketing.
- Exceptional ability to turn technical topics into compelling businesslevel stories via strong intellectual curiosity unique ideas to find local marketrelevant stories to tell about RuckusCommScope leadership
- Strong operational and focus driven by customer intimacy.
- Excellent understanding of social media channels content developments metrics and tools
- Experience with B2B Martech stack such as Marketo Zoom Tableau etc.
- Experience in campaign development and through multiple tactics.
Why CommScope:
CommScope is on a quest to deliver connectivity that empowers how we live work and employees push the boundaries of communications technology that enables gamechanging discoveries like 5G the Internet of Things and gigabit speeds for everyone our unmatched expertise in copper fiber and wireless infrastructure our global clients rely on us to outperform today and be ready for the needs of tomorrow.
If you want to grow your career alongside bright passionate and caring people who strive to create whats connect to your future at CommScope.
CommScope is an Equal Opportunity Employer (EEO) including people with disabilities and veterans. If you are seeking an accommodation for the application or interview process please contact us to submit your request at You can also learn more about CommScopes accommodation process and EEO policy at Experience:
Unclear Seniority
Employment Type
Full Time
Key Skills
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